The Truth Behind Pet Influencer Endorsements
Influencer hype and fancy labels don’t equal better pet food. Learn how to see past the marketing and choose what truly benefits your pet’s health.

The Pet Food Trend Cycle: When Marketing Overrides Nutrition
Think your pet’s food is cutting-edge? It might just be clever marketing. Uncover the truth behind pet food myths and trends.
Is Your Pet’s Food Truly Innovative or Just Expensive Hype?
The label looks new. The buzzwords are louder. But the food? It’s mostly the same. Behind every “reformulated” recipe is often a marketing strategy—not a nutritional breakthrough. Here’s how to tell the difference—and why it matters for your pet’s health.

Important Update: Our Decision Regarding Raw Milk Products
We’ve discontinued raw milk to protect your pet’s health. Learn how this change supports their safety.
Transparency in the Fresh Food Industry: Holding Brands Accountable
Demand accountability in the fresh food industry as brands like Darwin’s and Answers face scrutiny for pathogen contamination.

Dual Benefits of Canine Health Research: Pets, People and Progress
Uncover how canine health research is revolutionizing life for both pets and people with exciting discoveries!

Monday
Tuesday
Wednesday
Thursday
Friday
Saturday
Sunday
Tuesday
Wednesday
Thursday
Friday
Saturday
Sunday
10am – 6pm
10am – 7pm
10am – 6pm
10am – 7pm
9am – 6pm
9am – 5pm
10am – 4pm
10am – 7pm
10am – 6pm
10am – 7pm
9am – 6pm
9am – 5pm
10am – 4pm
DIY Dog Wash closes one hour prior to store close.
Newsletter Sign-Up
Subscribe to get weekly tips, seasonal advice, and be the first to know about events, new products, sales, and more.
Newsletter Sign-Up
NorthPoint Pets is consistently recognized for excellence



Big Pet Food v. Raw Food: Recalls & Warning Letters
/ Nicole R. CammackAn ‘FDA Warning Letter’ is not just a ‘Warning’
/ NorthPoint PetsIf you’re just catching up, Midwestern Pet Foods (manufacturer of Earthborn, ProPac, SportMix, CanineX…
The Tough Questions We Ask Prospective Brands
/ Nicole R. CammackRecently a pet food company reached out to us in an attempt to earn a spot on our shelves. In response, Nicci asked a series of questions regarding the quality and safety surrounding the food. The following is a dialogue between her and a Prospective Pet Food Company. (Please note that additional information is provided for context.)
An ‘FDA Warning Letter’ is not just a ‘Warning’
/ Nicole R. Cammack….and other lessons courtesy of Midwestern Pet Foods A little background: If you’re just catching up, Midwestern Pet …
The Covid-19 Pet Food Shortage
/ Nicole Cammack and Jenna HarrisonThe Covid-19 pandemic has caused significant disruptions in the availability of pet food. If you rely on canned food …
‘Voluntary’ Pet Food Recalls are NOT Voluntary
/ NorthPoint PetsA Brief History of Deadly Pet Food Recalls Many pet owners, retailers and veterinarians believe that ‘voluntary’ pet food …
Must Read: Aflatoxin Pet Food Recalls
/ Nicole R. CammackThe recall of SportMix dog and cat foods may impact you even if you’re not feeding the food being …