


Just Because It Looks Like Science Doesn’t Mean It Is
On April 21, 2020, AVMA shared a CIDRAP article on MDR pathogens in raw meat diets for dogs.

Grain-Free Dog Food Controversy: We Need Less Marketing and More Science
Pet food companies may not be entirely honest in promoting their products as safe and healthy amidst controversy surrounding grain-free dog food and DCM.

The Challenges of Pet Nutrition: No One is “Right” or “Wrong”
While in school I was taught that half of what I was learning would be proven wrong – the problem is that we did not, and still don’t know what half is wrong. Even so, the more education I receive and the more brilliant scientists and researchers I meet from around the world, the more I realize we know very little about the world we live in and the sciences that drive it. It’s up to us to keep asking questions, keep exploring and keep challenging everything.

Grain-Free Pet Foods and Heart Disease: The Whole Truth
Pet owners and veterinarians are expressing concern over the potential relationship between grain-free pet foods and heart disease known as Dilated Cardiomyopathy (DCM). However, little research and data are available on this topic, and some industry professionals fail to recognize the greater issue at hand. DCM is just one of the many health concerns that pet owners face, including cancer, diabetes, kidney disease, and allergies.

How to Improve the Quality of Dry Food
We recommend a variety of supplements for varying reasons, however the most common reason is to improve upon a kibble. Here are some of our favorite tips for improving the health of your pet on dry food:

The Evolution of Pet Food: From Table Scraps to Extruded Kibble
In this article, we will take a look at the evolution of pet food, from the invention of the dog biscuit to the extrusion process of making kibble and the current trend of individualized nutrition.

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“My Dog Was Sick, So I Made a Pet Food Brand” – The Industry’s Most Misleading Marketing Gimmick
/ Nicole R. CammackWhen pet food marketing leans on emotional stories, science often gets left behind. Learn how to see through the noise and choose the best nutrition for your pet.
The Truth Behind Pet Influencer Endorsements
/ Nicole R. CammackInfluencer hype and fancy labels don’t equal better pet food. Learn how to see past the marketing and choose what truly benefits your pet’s health.
The Pet Food Trend Cycle: When Marketing Overrides Nutrition
/ Nicole R. CammackThink your pet’s food is cutting-edge? It might just be clever marketing. Uncover the truth behind pet food myths and trends.
The Truth About Purines & Your Dog’s Bladder Health
/ Morgan LaudanoBladder stones are painful—but often preventable. Know which dogs are at risk, what foods to avoid, and how to help your pup thrive.
Is Your Pet’s Food Truly Innovative or Just Expensive Hype?
/ Nicole R. CammackThe label looks new. The buzzwords are louder. But the food? It’s mostly the same. Behind every “reformulated” recipe is often a marketing strategy—not a nutritional breakthrough. Here’s how to tell the difference—and why it matters for your pet’s health.
Influencer Approved, Science Denied: Navigating the Pet Industry’s Marketing Maze
/ Nicole R. CammackPetfood trends are driven by marketing, not science. Learn how to cut through the noise and choose products that actually support your pet’s health.
Important Update: Our Decision Regarding Raw Milk Products
/ Nicole R. CammackWe’ve discontinued raw milk to protect your pet’s health. Learn how this change supports their safety.