


Important Update: Our Decision Regarding Raw Milk Products
We’ve discontinued raw milk to protect your pet’s health. Learn how this change supports their safety.

Combating Pet Obesity: Diet Changes That Make a Difference
Support your pet’s health by managing obesity with balanced Macronutrients and Micronutrients rich meals.

Dog Food Buying Guide: Look Beyond Price Per Pound
Feeding your pet high-quality food isn’t about spending more; it’s about choosing better. Find out how to make smarter pet food choices with our expert-backed tips.

Dog Feeding Guidelines: How to Determine Your Dog’s Activity Level.
Transform your dog's health with effective feeding guidelines tailored to their unique activity level!
Transparency in the Fresh Food Industry: Holding Brands Accountable
Demand accountability in the fresh food industry as brands like Darwin’s and Answers face scrutiny for pathogen contamination.

Is My Dog ‘Too Old’ for a Raw Diet?
Think raw food isn’t right for your senior dog's diet? Uncover the truth behind common misconceptions and see how a senior dog can thrive with raw!

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Premium Pet Food Myths: What You’re Really Paying For
/ Nicole R. CammackThink expensive always means healthier? Not always. We break down premium pet food myths to help you see what’s real and what’s just marketing hype.
Is Your Pet’s Food Backed by Science or Just Marketing?
/ Nicole R. CammackIs your pet’s food backed by real science or just marketing? We’ll help you see how research often gets overlooked and what it means for your pet’s health.
“My Dog Was Sick, So I Made a Pet Food Brand” – The Industry’s Most Misleading Marketing Gimmick
/ Nicole R. CammackWhen pet food marketing leans on emotional stories, science often gets left behind. Learn how to see through the noise and choose the best nutrition for your pet.
The Truth Behind Pet Influencer Endorsements
/ Nicole R. CammackInfluencer hype and fancy labels don’t equal better pet food. Learn how to see past the marketing and choose what truly benefits your pet’s health.
The Pet Food Trend Cycle: When Marketing Overrides Nutrition
/ Nicole R. CammackThink your pet’s food is cutting-edge? It might just be clever marketing. Uncover the truth behind pet food myths and trends.
The Truth About Purines & Your Dog’s Bladder Health
/ Morgan LaudanoBladder stones are painful—but often preventable. Know which dogs are at risk, what foods to avoid, and how to help your pup thrive.
Is Your Pet’s Food Truly Innovative or Just Expensive Hype?
/ Nicole R. CammackThe label looks new. The buzzwords are louder. But the food? It’s mostly the same. Behind every “reformulated” recipe is often a marketing strategy—not a nutritional breakthrough. Here’s how to tell the difference—and why it matters for your pet’s health.