Tag Archive for: pet food marketing

NorthPoint Pets expert discusses pet food marketing claims with a customer.

“My Dog Was Sick, So I Made a Pet Food Brand” – The Industry’s Most Misleading Marketing Gimmick

When pet food marketing leans on emotional stories, science often gets left behind. Learn how to see through the noise and choose the best nutrition for your pet.

Magnifying the truth behind pet influencer endorsements.

The Truth Behind Pet Influencer Endorsements

Influencer hype and fancy labels don’t equal better pet food. Learn how to see past the marketing and choose what truly benefits your pet’s health.

Pet food trends versus real nutrition

The Pet Food Trend Cycle: When Marketing Overrides Nutrition

Think your pet’s food is cutting-edge? It might just be clever marketing. Uncover the truth behind pet food myths and trends.

Golden Retriever sitting near trendy pet food packaging – pet food trends

Is Your Pet’s Food Truly Innovative or Just Expensive Hype?

The label looks new. The buzzwords are louder. But the food? It’s mostly the same. Behind every “reformulated” recipe is often a marketing strategy—not a nutritional breakthrough. Here’s how to tell the difference—and why it matters for your pet’s health.

Modern pet food marketing creates more confusion than clarity for consumers.

Influencer Approved, Science Denied: Navigating the Pet Industry’s Marketing Maze

Petfood trends are driven by marketing, not science. Learn how to cut through the noise and choose products that actually support your pet’s health.