Reality: The Problem Isn’t China, It’s Us

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You walk the aisles of your local pet store, or maybe you shop online – and you notice that your pet’s food, treats and supplements are marked “Made in the USA.” You think that this means it is free from any foreign ingredients, and therefore safe – right? Wrong. In fact, various ingredients can be sourced from anywhere in the world and then assembled (made) in the USA. And, suddenly we see how deceptive that “Made in the USA” claim can be.

Where It All Began: 2007 Melamine Recall

China immediately comes to mind as a danger when we think about pet food and supply sourcing. This is because the 2007 melamine pet food recall was a rude awakening for pet owners in the USA. Prior to 2007, not many pet owners thought about where their pet food, treats, or ingredients contained within them came from. In fact, most recalls the decade prior were small in comparison and limited to excess vitamin D, methionine, and aflatoxin contamination.1 At the time, the melamine recall was the largest and most widespread recall of pet food in history – resulting in over 5,300 different products being removed from American shelves and at least four-thousand pet deaths.2  The biggest takeaway from this recall was that it included over 150 brands – those from grocery channel all the way to ‘premium’ brands. Showing that many companies sourced the same ingredients from the same places and utilized the same manufacturers despite what their marketing claims said. This is ultimately what prompted pet owners to start asking questions.

What is Melamine?

Melamine is an industrial chemical with uses ranging from a binding agent, flame retardant and as a polymer for utensils and plates. It has also been used as a fertilizer, although it is also not approved for use as such in the USA.3 For context, melamine-related compounds in the same family include cyanuric acid, ammeline, and ammelide. Melamine and related compounds have no approved use as an ingredient in animal or human food in the United States.3 Just knowing these facts, the thought that melamine was even introduced into the pet food supply is unsettling and it was only by sheer chance that these products did not make it into the human food supply.

Recall Summary

The short version of the 2007 recall is that wheat gluten and rice protein were intentionally combined with melamine for its high nitrogen content. Higher amounts of nitrogen can cause the protein content of an ingredient to test higher than it actually is. In addition, cyanuric acid was also present and this combination of melamine and cyanuric acid is likely the reason the recall was so deadly – not the melamine on its own.3 This entire incident fueled the American pet owners obsession for ‘Made in the USA’ products. But are products that claim to be made in the USA void of ingredients from China?  Maybe not.

Made in the USA – Sort Of

The melamine recall gave rise to the “Made in the USA” mark on pet food packaging, and the current Covid-19 Pandemic is fueling another wave of consumer demand for these products. But what many consumers and pet owners don’t realize is that this term does not mean sourced in the USA. Instead, it means an American company could make pet food on American soil, but source ingredients like vitamin and mineral mixes from outside the USA and still put “Made in the USA” or “Manufactured in X US state” on the label. Further, many manufacturers will claim – at least verbally, that they do not source any ingredients or vitamins from China. So, is this actually the case? No, because most pet foods on the market contain a vitamin premix, at least in part that comes from outside the USA, which many include China. More on that in a bit.

The Federal Trade Commission (FTC) does oversee ‘Made in the USA’ claims – either expressed or perceived. This claim according to FTC standards means that all, or virtually all of the product must be made in the USA and contain no or negligible foreign content.4  According to the FTC standards, sourcing for foreign vitamin and mineral mix would be considered ‘negligible’ and therefore allow a pet food company to use ‘Made in the USA’ on the label so long as a significant majority of the remaining ingredients were indeed US sourced. One grey area here is that ‘negligible’ is not explicitly defined.

Further, negligible doesn’t necessarily mean a small amount of the final product because the FTC also takes into account the economic factors of where ingredients are processed and where the final product is processed.4 Simply, a fair amount of ingredients could be sourced outside the US, but the economic impact of processing the final product could potentially outweigh the outside sourcing.

Misleading Consumers

Evidence of how misleading some companies could be can be seen in the recent case Weaver v. Champion Petfoods USA Inc., et al. The plaintiff in this case alleged that Champion Petfoods deceptively marketed their dog food products via claims such as “biologically appropriate”, “fresh”, “regional”, and “never outsourced”. In addition, he claimed that Champion should have to disclose trace amounts of BPA and pentobarbital – just for example.5  In short, the court dismissed all complaints because Champion Petfoods asserts that “biologically appropriate” is a nutritional philosophy – not a nutritional statement (aka a marketing tagline). Champion also asserts that they did not intentionally add BPA or pentobarbital to their foods – and also never warranted their products were free of these contaminants which releases them from any liability.

While rulings on all complaints favored Champion – it does not absolve them of the significant issues that have been exposed. It also doesn’t negate the fact that this is a loss for consumers who expect transparency and truth in what they are buying for their pets. The outcome of this case just proves the point that many of us in the industry often make: most pet food companies are marketing companies first, pet food companies second.

Ultimately this decision reinforces that manufacturers are not responsible for listing each and every material that may make its way into a final pet food product, nor are they required to be fully transparent on where and how ingredients are sourced.5 It also shows that many companies are not required, nor do they satisfactorily test inbound ingredients or outbound product for adequacy. Instead it provides examples of many of the marketing loopholes that manufacturers use to give the perception that the ingredients are superior, or sourced in one way over another – when in fact they are no different than other manufacturers.

Manufactured in the USA Loopholes:

One loophole that does not appear to have any regulation governing claims or advertising involves a phrase such as “Manufactured in our US facility” and/or “Manufactured in our Kentucky Kitchens”. Simply naming a US state is a gray area since this statement would be true, but it does not point to the sourcing of the ingredients. This is extremely deceptive to the consumer who is unaware of these details. Regardless, companies such as Tyson, Fromm, Wysong, Merrick, Wellpet (Wellness, Eagle Pack, Holistic Select) have had lawsuits dismissed as a result of this gray area – or due to gray areas under the FTC standards.6

There are multiple vitamin premix companies in the US that also source individual components from outside the US, including China. The way they get around that fact is they mill or blend the vitamin premix in US facilities and simply act as if as if ‘manufactured’ is the same as ‘sourced’ in the USA. Regardless, sourcing of a particular ingredient from the US or otherwise does not guarantee safety, and therefore doesn’t discount the need for adequacy or contaminant testing.

Understanding Origin:

If pet food or vitamin premix companies advertise ‘made in the USA’ they should be willing to provide a certificate of origin for each of the ingredients on their label. Interestingly, most companies we surveyed were not willing to provide this information. Opening the discussion about vitamin premix sourcing opens up another complicated layer of pet food industry safety, sourcing and transparency. Although, as discussed, a certificate of origin for a final pet food or premix product would not ensure individual ingredients did not originate from outside the country of origin. For example, if a vitamin premix is formulated and combined in Germany – it can still have individual vitamins that are sourced from China or otherwise. The certificate of origin for the final product would say Germany.  This is because the country of origin is defined as the country where the last substantial economically justified working or processing is carried out. This is the very reason why pet food companies may not understand their product contains ingredients from China – although ignorance should not be an excuse.

Do Any Vitamin Mixes Come From the USA?

As of the date of this article, there is only one vitamin mix company claiming to be 3rd party verified to not source any ingredients from China.7 This sounds good, however, it is simply marketing because there is not an authority providing benchmarks for determining what 3rd party verification in this context means. In fact, there are several companies that perform the verification by sourcing and auditing. There are several non-China sourced vitamin premixes for pet food available in the market, but there is only one that advertises it. However – one must realize that there are some ingredients to these premixes that only come from outside the USA. For example, sources for L-carnitine only come from China or the Czech Republic, meaning that if a premix contains L-carnitine, that premix is not 100% USA sourced – despite any marketing claims. The same goes for some other vitamins and minerals as well.

Vitamin Premix Concerns

The above considered, there are reputable premix companies that have been sourcing ingredients from places other than China both before and after the melamine recall. Some even make the ingredients themselves ensuring control over the process. These companies are the ones that continually receive awards and recognition for their blending, sourcing and commitment to quality each year. These companies also have marketplace longevity showing an extensive safety record. Simply, they don’t have to advertise their USA sourced, or non-China sourced ingredients because their reputation and performance speaks for itself. Vitamin premix companies that hang on advertising claims without verification, performance, or data to back their claims are likely a disaster waiting to happen. This is something that pet owners and pet industry professionals should be cognizant of.

We’ve learned that most US pet food companies who claim not to use ingredients from China aren’t exactly transparent. For instance, when companies are specifically questioned about whether they source ingredients from China, they typically respond in one of two ways: either stating that their ingredients are sourced “globally” (which, by the way, includes China), or claiming that such information is proprietary.

The proprietary response is a problem because companies will use this to hide certificates of origin for various ingredients, or the premix itself (China or elsewhere), or the fact that they do not perform adequacy testing.  What the big miss here is that not all ingredients from China are bad. Yes, I said it – not everything that comes from China is dangerous – so long as a company is verifying safety and adequacy. In fact, ‘USA’ made or sourced should never be an excuse to not adequately test products.

So Why Does ‘Everything’ Come from China?

The reality is that China actually owns and controls a vast majority of the vitamin and supplement market. The same goes for human vitamin products as well. Chinese companies were able to see the consumer trends toward health and wellness decades ago and purchased a large amount of businesses in this sector. As with anything else, there are bad players and there are some that go above and beyond – even exceed US quality in some instances. It’s common knowledge that some industrially produced vitamins and supplements from China pose significant risk. In addition, we know that this area is also a significant culprit for counterfeit medications. The concerns from this area are legitimate and created significant issues for countless people across the globe. However, these do not negate the fact that some legitimate supplies largely come from China or may be superior to others.

While high-quality ingredients coming from China may actually sound counterintuitive, we often forget that Traditional Chinese Medicine (TCM) dates back at least 23 centuries – likely much further. One of the foundational concepts of TCM is the balance of energy and includes the use of herbs, whole foods and other modalities to promote a healing effect within the body. While my description is oversimplified, the point is that those within the Chinese culture who embrace the philosophy of TCM believe in and understand the importance of high quality, clean and well-sourced raw materials and supplements. In other words, obtaining vitamins, minerals and supplements from reputable sources within China, or elsewhere, and then verifying quality and purity with 3rd party testing for use in pet food and human supplements can be safe.

The Problem Isn’t China

In fact, the problem is that we are focusing on the wrong target. This argument is often used to disguise significant issues of our own. Instead of looking to place blame on one particular thing, we should be seeking to hold ourselves and others accountable. Instead of simply blaming China, we should realize that the problem is actually twofold:

  1. Lack of raw ingredient testing/verification by American pet food companies
  2. The lack of legitimate transparency from American pet food companies regarding this testing

Poorly sourced and contaminated ingredients can come from anywhere. We have allowed those within other countries and the US to get away with providing subpar and dangerous raw materials for a very long time. These adulterated ingredients could be by error, accident, be innocent, or intentional. As discussed earlier, incidents have originated from the USA as well as China. Instead, we should be asking pet food companies how they ensure the safety of their ingredients and product as a whole. Those questions include:

Do you inbound test all ingredients for pathogens, toxicants and ensure the nutrient value is correct?

This question is important because it identifies whether or not a company has processes and procedures in place that would have prevented issues like the melamine incident and the recent Hill’s vitamin D recall. The pet food company or more likely the manufacturer that makes their products should have a Global Food Safety Initiative recognized 3rd party food safety certification (i.e. SQF, BRC, etc.). These certifications verify they follow procedures they have in place ensuring adequacy.

Do you conduct a 3rd party nutrition analysis on all of your finished products?

If the answer is yes, follow up questions should be: do those products meet an AAFCO nutrient profile? Are you willing to provide a copy of that analysis?

Note that most companies are deceptive and provide ‘target analysis’, which is what is predicted – not necessarily representative of what is in the finished product. Be careful with terminology here. In addition, beware of the word proprietary – this does not hold a strong argument and may be a tactic to hide lack of testing or inadequate testing. Most companies we surveyed either answered “no” or that this information was “proprietary”.

Do you conduct 3rd party digestibility studies for each of your formulas?

If the answer is yes, for any number of their formulations you should also ask if they make those publicly available. Again, proprietary is often used when this question is asked and that should be a red flag for any pet owner or pet store owner.

To assess digestibility, researchers feed a predetermined amount of the formula under study to several dogs for 14 days. Subsequently, they collect and analyze the stool to determine the percentage of absorbed macronutrients and micronutrients in comparison to the amount that was fed. This process does not involve any invasive procedures, inhumane conditions, or otherwise harm to the animal. Again, most of the companies we asked either refused to answer, claimed the information was proprietary, or indicated they do not perform this test. In short, companies that do not conduct digestibility trials remain unaware of the actual calorie content or digestibility of their food, which ultimately makes your pet the subject of experimentation.

Keep in mind that digestibility and typical nutrient analysis mean nothing without the other. Digestibility shows the amount of nutrients absorbed. The analysis shows the amount of nutrients contained within a product.

Do you source any ingredients from China? Are you willing to provide certificates of origin? 

As we discussed, ingredients from China are not necessarily bad as long as they are well-sourced. Also, we now know that companies can and should be able to verify quality and purity via analysis and contamination testing of ingredients coming into their facility.

Do you complete an analysis of your final product to ensure the formulation is correct and ensure there are not any contamination issues?

Again, if companies were analyzing their final product both for nutritional adequacy and contaminants many of the memorable recalls and pet food scandals could have been prevented. The same examples apply – the melamine recall, the Hill’s Vitamin D recall and it’s also highly likely the dilated cardiomyopathy (DCM) and grain-free debacle would never have amounted to the mess it has with these quality control measures in place. In other words, if companies were able to 3rd party verify that their foods contained required nutrients at appropriate levels and that those nutrients were digestible then grain-free foods, taurine deficiency, or other factors would not have been ‘blamed’ for DCM.

Summary

Ultimately, dangerous ingredients and products can come from anywhere. Believing that because something comes from the USA provides assurance of safety is arguably irresponsible. It’s also arguably reckless for companies to advertise USA made/sourced products in an effort to provide the perception of transparency. Ff companies don’t have solid quality control in place – it’s not a matter of if, but when, and how big or deadly that recall will be.

Now, with our understanding that it is highly probable that a portion of your pet food originates from China, and that ingredients from other regions could also pose a risk, we realize that these risks are persistent and cannot be disregarded. Instead, it’s up to us to ensure we’re supporting companies who are doing the right thing.

 

References:

  1. Rumbeiha W, Morrison J. A review of class I and class II pet food recalls involving chemical contaminants from 1996 to 2008. J Med Toxicol Off J Am Coll Med Toxicol. 2011;7(1):60-66. doi:10.1007/s13181-010-0123-5
  2. Pet Food Recalls Spring 2007 – VIN. Accessed July 16, 2020. https://www.vin.com/AppUtil/project/defaultadv1.aspx?id=5715799&template=ContentOnly
  3. Medicine C for V. Melamine Pet Food Recall – Frequently Asked Questions. FDA. Published online November 3, 2018. Accessed July 13, 2020. https://www.fda.gov/animal-veterinary/recalls-withdrawals/melamine-pet-food-recall-frequently-asked-questions
  4. Complying with the Made In USA Standard. :42.
  5. Judge Dismisses Deceptive Labeling Claim Suit. Accessed July 18, 2020. https://www.natlawreview.com/article/deceptive-labeling-claims-based-trace-amounts-sent-to-dog-house?fbclid=IwAR3Qk40CojVyUFqFFozxkdcG0lsVlRBiGgd_3ompZ_5EUORUKMGGB3WkMIQ
  6. More phony “Made in the USA” pet food claims under attack; Multiple class action lawsuits filed | Poisoned Pets | Pet Food Safety News. Accessed July 17, 2020. https://www.poisonedpets.com/lawsuits-accuse-pet-food-makers-over-phony-made-in-the-usa-claims/
  7. Non-China sourced vitamin premix ‘first for North American pet food industry.’ Accessed July 14, 2020. https://www.petfoodprocessing.net/articles/13636-non-china-sourced-vitamin-premix-first-for-north-american-pet-food-industry

‘Voluntary’ Pet Food Recalls are NOT Voluntary

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A Brief History of Deadly Pet Food Recalls

Many pet owners, retailers and veterinarians believe that ‘voluntary’ pet food recalls show that pet food companies have caught problems as a result of quality and safety checks. However, this is mostly false. In fact, some of the largest and most dangerous pet food recalls were not caught by the pet food manufacturer – and instead a regulatory authority. So why are these recalls labeled as ‘voluntary’?

Meriam Webster’s definition of Voluntary is as follows:

Voluntary (adj.):

 1: proceeding from the will or from one’s own choice or consent 

 2: unconstrained by interference

The Truth About Voluntary Pet Food Recalls

When it comes to pet food; however, many pet food recalls are not a result of the manufacturer finding a problem (e.g. mis-formulation, toxicant, etc.) like most people believe. In fact, some of the largest ‘voluntary’ recalls were not in fact voluntary even though that word is often used with FDA announcements and manufacturer press releases. 

The truth is that most ‘voluntary’ pet food recalls are indeed forced, usually by a state department of agriculture and/or the FDA. In order to determine if a recall was truly voluntary you have to read the FDA announcement as well as put a few pieces of the puzzle together. The problem is that most consumers, retailers and even veterinary professionals are completely unaware that most of these recalls are not voluntary. What is worse is that many seem to believe that if a company issues a ‘voluntary’ recall it somehow absolves them of any wrongdoing – even if the problem was truly their fault. In short, voluntary recalls DO NOT mean that the manufacturer caught the problem – it usually means that some other regulatory agency (state department of agriculture, FDA and/or CDC) was made aware of an adulteration or illness and is forcing the manufacturers hand. Usually if a manufacturer fails or refuses to cooperate then involuntary recalls or FDA advisories and press releases are issued, but they are rare. An example of such an incident would be the Answers Pet food recall involving Salmonella detected in their straight beef formula. In this case the FDA issued an advisory because Answers (Lystn, LLC) recalled the affected lot in Nebraska, but did not implement a nationwide recall.

So how do you do know where to look to determine if a recall was really voluntary? And how do you know where to look? 

Let’s look at some examples in recent pet food history:

Diamond Pet Food ‘Voluntary’ Recall (Salmonella): 

April 6, 2012 was the initial announcement of a ‘voluntary’ Diamond Pet Food recall due to detection of Salmonella. This is because the pathogen was detected by the Michigan Department of Agriculture & Rural Development on April 2nd, 2012. While the FDA announcement and media outlets labeled this as ‘voluntary’ it surely was not. Ultimately a CDC investigation, in collaboration with other agencies, used DNA fingerprinting of a Salmonella strain infecting humans to ultimately trace it back to a specific Diamond Pet Food manufacturing facility. In other words, Diamond did not detect the Salmonella pathogen on their own simply because they were not adequately testing inbound ingredients and outbound products. Additionally, Diamond was not keeping adequate records regarding ingredient tracing, manufacturing schedules, cleaning schedules or retaining properly labeled samples of products manufactured. In other words, this could have been prevented if they followed proper procedure. As a result 49 human infections of Salmonella Infantis and over 50 pets sicked and at least 6 pet deaths.

This recall expanded to numerous expansions of brands made by Diamond including Diamond Naturals, Taste of the Wild, Kirkland, Solid Gold, Wellness, Natural Balance, Canidae just to name a few. However, foods manufactured but sold under different brand names were not recalled until after the CDC reported the outbreak of human illnesses which also were reported in Canada. Which should have been a lesson for other manufacturers to do their due diligence.

 Evanger’s Pet Food ‘Voluntary’ Recall (Pentobarbitol):

February 3, 2017 was the initial ‘voluntary’ recall of what would be multiple Evanger’s canned pet food products due to adulteration with pentobarbital – a euthanasia drug. Initial reports of ill dogs surfaced at the end of 2016, although it took over a month for the ‘voluntary’ recall being issued. Expansion of the recall was announced on March 2, of 2017 that included all ‘chunk’ beef canned products made by the company. Another problem being that Evanger’s is a co-manufacturer – meaning they made canned pet food for other brands leading to this incident and previous incident possibly effecting other brands. This recall was also not ‘voluntary’ as Evanger’s did not detect the pentobarbital, and it’s also important to note they delayed recalling additional product. It doesn’t stop there though, because the ‘adulterated’ product actually turned out to be horse meat and not beef.

Taking a trip down memory lane, Evanger’s has had significant and widespread sanitary and food handling problems at their facility dating back to 2006. This was evidenced in citations and a lawsuit filed by the Village of Wheeling which resulted in restitution payments. Further, other significant problems were regularly in the news from 2008-2017 surrounding both Evanger’s products and illegal business activity. These issues included Fair Labor Standards Act violations, utility theft, theft and money laundering. On the product front further citations, FDA inspections, permit suspensions, warning letters for sanitary conditions, adulterated products, misbranded products and contaminant recalls. This long chain of issues was rounded out by the 2017 pentobarbital contamination incident. 

Hill’s Pet Nutrition (Science Diet) ‘Voluntary’ Recall (Excess Vitamin D) –  

January 31, 2019 Hill’s ‘voluntarily’ recalled numerous lots of canned pet food due to toxic levels of vitamin D. Ultimately two additional recall expansions were also released on March 20th, 2019 and again on May 20th, 2019. This recall turned into one of the largest pet food recalls worldwide with over 22 million cans of pet food involved, and likely a large number of pets that became sick or died. The incident involving Hill’s was also not ‘voluntary’ because they did not detect the problem themselves, and in fact the FDA found Hill’s failed to follow their own safety and quality control procedures even though Hill’s attempted to place the blame on the ingredient supplier. The FDA issued a warning letter to Hill’s with highlights as followed:

  • Pet food contained vitamin D at levels in excess of 33 times the recommended safe upper limit, which classifies the food as adulterated
  • Hill’s failed to follow their own procedures to ensure that inbound ingredients such as Vitamin D were safe, and at proper levels for their formulation considering Vitamin D excess is a reasonably foreseeable hazard.
  • The FDA noted that Hill’s proposed ‘corrective actions’ because most were already preexisting procedures that they failed to follow in the first place resulting in the recall. 

In short – even though Hill’s Pet Nutrition is touted to be ‘one of the best pet food companies’ by organizations such as the American Veterinary Medical Association and other vet groups because of their research and development into pet nutrition, publication of peer reviewed papers and for employing veterinary and PhD nutritionist – those ‘attributes’ can’t save them if they don’t follow their own food safety, quality and formulation procedures!

Sunshine Mill’s ‘Voluntary’ Recall (Aflatoxin) –  

On September 2, 2020 Sunshine Mills, manufacturer of several brands of pet food issued the first wave of recalls due to dangerously high levels of aflatoxin. On October 8th, the second announcement expanded the 

recall to 18 brands that Sunshine Mills produced. Again, this recall was not ‘voluntary’ and was initiated after the Louisiana Department of Agriculture found elevated levels of the contaminant during routine testing. The department then issued a stop sale order on the product in the state of Louisiana, which then triggered the ‘voluntary’ recall by Sunshine Mills.  This again is another example of a company either not testing inbound ingredients and/or outbound product for safety and adequacy. This is yet another example of a large recall that also could have been prevented!

Midwestern Pet Foods ‘Voluntary’ Recall (Aflatoxin)

Most recently on December 30, 2020 Midwestern Pet Foods ‘Voluntarily’ recalled several SportMix dog and cat foods due to dangerously high levels of aflatoxin. Note that this date is not too long after the Sunshine Mills recall, which should have been a clue to pet food manufacturers to ensure they were adequately testing their products and ingredients for safety and adequacy. In addition, Neogen releases contaminant reports for agricultural crops each week and because of these reports the industry was well aware of aflatoxins present from corn crops in various regions of the country. Aflatoxin, along with other common agriculture contaminants were present due to various conditions tied to the growing season. Given the Sunshine Mills recall likely from the same 2020 corn crop, Midwestern Pet Foods should have been even more aggressive in testing inbound ingredients (as should other companies using corn).

It’s likely that Midwestern Pet Foods was not inbound testing their ingredients for aflatoxin and/or outbound testing their final products. The larger problem is that Midwestern Pet Foods has indicated in the past that they do perform these types of early 2 weeks later on January 11, the recall was expanded to include well over one-thousand (1,000) lots of pet food, and additional brands. To date over 70 dogs have been reported dead and over 80 ill – which is likely to expand. Again – another deadly event that was completely preventable!

 

Summary: 

At this point you’ve probably realized a common theme – all companies were either not following their own established food safety procedures, or any quality control checks at all. You also likely noticed that none of the above companies caught their own issue – they were all discovered by outside agencies. This means that companies had released product into the marketplace without adequate food safety checks which resulted in numerous pet deaths and illnesses, and some even resulting in human illnesses. In addition, all companies issued expanded recalls, which further solidifies the point that these companies did not have or were not following sufficient quality control measures to ensure safety of their products nor knew the impact of the adulterated products in the marketplace.

A Key Takeaway

The major point is that these were ALL preventable.  If they the companies were testing inbound ingredients for aflatoxin or vitamin D the ingredients would have never enter their manufacturing facility.  If they had positive release programs for pathogens like Salmonella, the foods would have never left their facility.

What all of this means is that pet food companies that do not have such measures in place are essentially playing Russian roulette with your pet’s health and safety (and sometimes your own health). It’s our responsibility as pet owners, retailers and veterinarians to contact our pet food manufacturers and ensure that they have appropriate procedures in place and that they follow them. When they do not follow the procedures and issues arise, we need to know why and what they are doing to prevent it again.  We are human, mistakes happen.  When they cannot explain or chose to ignore the questions we ask, why should we feed or sell their foods?  The days of pet food companies lacking transparency in their ingredient sourcing and quality control are over – or at least they should be if we demand it.

About the Author: Nicole Cammack

Nicci is the founder & owner of award winning NorthPoint Pets & Company, in Connecticut. She is also the Founder & CEO of Undogmatic Inc. Her undergraduate and graduate education includes biology, chemistry, business and nutrition. She has worked in the pharmaceutical industry on multiple R&D projects and has had the privilege to learn from leading international figures in the human and pet health industry. She regularly lectures at national conferences, including federal, state, and municipal K9 events. Her current research involves identifying pathogenic risk factors and transmission among raw fed pets through a comprehensive worldwide survey.

www.northpointpets.com

www.undogmaticinc.com

Tips to Boost Your Cat’s Water Intake

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As a cat owner, you want to ensure that your feline companion stays hydrated and healthy. However, some cats can be quite picky when it comes to their water options, leading to reduced water intake. In this blog post, we’ll share some valuable tips to help increase your cat’s water consumption. From strategic bowl placement to choosing the right materials and incorporating running fountains, these suggestions will not only optimize your cat’s hydration but also improve their overall well-being.

Strategic Bowl Placement

choosing pet bowl for cat

Our expert team can help you choose the best bowl for your cat.

Cats generally prefer to have their water bowl away from their food bowl. Placing the water bowl on the opposite side of the room or in a separate area can encourage cats to drink more. By separating their food and water sources, you address their instinctual behavior and promote higher water intake. Try experimenting with different locations to find the one that suits your cat’s preferences best.

Offer Multiple Water Bowls

In addition to strategic placement, providing multiple water bowls throughout your home can further entice your cat to drink. This approach ensures that water is easily accessible regardless of which area your cat prefers to spend time in. It’s also helpful for households with multiple cats, as each feline can have their own designated water bowl. Consider placing bowls in various rooms or levels of your home to make it convenient for your cat to find water wherever they roam.

Choose the Right Bowl

The type of bowl you use can significantly impact your cat’s willingness to drink. Cats can experience whisker fatigue when their whiskers touch the sides of their bowl, leading to aversion to both food and water. By selecting wide and shallow bowls, you eliminate this discomfort and create a more inviting drinking experience for your cat.

Consider Running Water Fountains

You’ve likely seen adorable videos of cats drinking from kitchen and bathroom faucets. Many cats prefer running water, and a water fountain can mimic the appeal of a flowing stream. Running water fountains attract cats and encourage them to drink more. The continuous circulation helps maintain freshness and provides a sensory experience that entices even the pickiest of cats. Additionally, the sound and movement of the water can create an interactive and engaging environment for your cat, making hydration more enjoyable.

Expert Tip: Don’t be discouraged if your cat doesn’t drink from the fountain right away. Like most new things, your cat needs to adapt to the new fountain over time. It’s normal for a cat to take 4-6 weeks to begin using the new fountain. If you do not have success after 6 weeks, try moving the fountain to a different area of the house. 

Maintain Clean Bowls and Fountains

Tiny dust and dirt particles floating in stagnant water will deter a cat from drinking from it. Additionally, water bowls will start to grow bacteria in less than 24 hrs, so it’s imperative to take proper precautions for cleanliness and safety. Wash your cat’s bowls with hot soapy water at least once a day. Water fountains should be disassembled at least once every 7-10 days so that all parts can be cleaned thoroughly. Be sure to replace the filter every 4-6 weeks, or more often depending on your water quality. Fill with fresh, clean water. We recommend using room temperature water because cat’s don’t generally prefer cold water.

Feed a Moisture-Rich Diet

Cats naturally have a remarkably low thirst drive and have adapted over centuries to thrive in dry environments. Additionally, cats’ tongues are incredibly inefficient for drinking water because they cannot scoop the water into their mouth. For these reasons, their bodies have evolved to absorb moisture through food sources. Therefore, it’s imperative to offer your cat a diet high in moisture. Canned wet food or premade raw food options offer optimal nutrition with high moisture and minimal carbohydrates. Since most feline ailments result from dehydration, a high moisture diet sets your cat up for whole body health and longevity.

Conclusion

Ensuring your cat’s proper hydration is crucial for their overall health and well-being. By implementing these tips, you can help your feline friend stay hydrated and prevent potential health issues associated with inadequate water intake. Remember to strategically place water bowls away from food, offer multiple water sources, choose suitable bowl materials, and consider investing in a running water fountain. Additionally, don’t forget to change the water daily and keep the food and water dishes clean to maintain optimal freshness. By following these guidelines, you’ll promote a healthy and happy lifestyle for your beloved cat.

Recalled Pet Food: Aflatoxin

Must Read: Aflatoxin Pet Food Recalls

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The recall of SportMix dog and cat foods may impact you even if you’re not feeding the food being recalled.

UPDATE: JANUARY 25, 2021

The FDA released an update which indicated the recall has expanded internationally. Further, based on the number of reported deaths and illnesses as of this date this is likely the largest documented aflatoxin recall within the pet industry.

UPDATE: JANUARY 11, 2021

The FDA released an update on the original recall announcement adding over 1,000 lots of pet food manufactured by Midwestern pet. Affected foods were made in their Oklahoma facility. More than seventy deaths have been reported with an additional 80+ pets ill.

This recall indicates there are some clear quality control issues within Midwestern Pet’s manufacturing operations. As foreshadowed in the original article below, it likely meant that they were not inbound testing their ingredients for safety and adequacy. Midwestern was likely not outbound testing their final product for safety and nutritional adequacy either. The recall expansion supports this and we can expect the number of reports of ill pets to increase, as well as further expansion of this recall.

ORIGINAL ARTICLE: JANUARY 1, 2021

Recently a recall of SportMix dog and cat foods due to ‘potentially fatal levels of aflatoxin’ was announced by the FDA & Midwestern Pet Foods. SportMix is manufactured by Midwestern Pet Foods who also makes well-known brands Earthborn, ProPac, Venture, Wholesomes, CanineX and most recently their ancient grain food Unrefined. The first FDA update indicated 28 dogs reported dead, and at least 8 more ill, with 70+ ill and 80+ dead as of the second announcement. It’s likely the FDA announcements will result in more reported cases.

If you are feeding SportMix, you can check the most recent FDA announcement for lot and date codes to see if your food has been recalled. If your pet is ill, be sure to contact your veterinarian right away. You can learn more about filing a Pet Food Complaint with the FDA here: Report A Complaint.

The recall was prompted when the Missouri Department of Agriculture tested multiple SportMix products which contained very high levels of aflatoxin. Currently, the Missouri Department of Agriculture and the FDA are investigating the incident to determine how and why the foods contained such high levels of aflatoxin.

What Is Aflatoxin?

Aflatoxin is produced by a mold Aspergillus flavus. Aflatoxin is dangerous at high levels, although low levels exist in common foods we and pets eat. These foods include nuts and grains (including ancient grains!) such as peanuts, and corn. In pet food, the most common culprit is corn, however numerous recalls have been announced over the years for a variety of human and pet products.

The FDA states that pets are more at risk of aflatoxin poisoning because they do not eat a varied diet like humans do. In other words, the cumulative effect of eating food with already high levels of aflatoxin makes the situation worse.

What symptoms should I look for?

The FDA States:

“Pets with aflatoxin poisoning may experience symptoms such as sluggishness, loss of appetite, vomiting, jaundice (yellowish tint to the eyes, gums or skin due to liver damage), and/or diarrhea. In some cases, this toxicity can cause long-term liver issues and/or death. Some pets suffer liver damage without showing any symptoms. Pet owners whose pets have been eating the recalled products should contact their veterinarians, especially if they are showing signs of illness.”

Why this recall should concern you:

Aflatoxin at dangerously high levels in pet food is preventable from a manufacturing standpoint. If a manufacturer is testing their inbound ingredients and outbound testing their final product, dangerously high levels of aflatoxin should never make it to the marketplace. The fact that it has been found in 9 different lots of pet food is concerning and raises several questions:

Was Midwestern inbound testing their raw ingredients to ensure that they were safe? In this case, it is likely that the ingredient containing the aflatoxin was corn.
Note: The past year there were agricultural reports indicating high levels of aflatoxin in some crops, meaning that if Midwestern was purchasing from these regions they should have been testing for aflatoxin, and other contaminants more frequently.
Was Midwestern outbound testing their final products to ensure that they were safe and nutritionally adequate?
What types of quality control does Midwestern have in place to prevent problems like this from occurring?
What steps does Midwestern take to clean machinery and storage containers in an effort to prevent cross contamination to other products made in the same facility?
What other products were made in this facility during and after the recalled product was made?
Does Midwestern hold a sample of each lot of food produced so that it may be tested if issues arise such as this?

Another Lesson?

The recall of SportMix dog and cat foods is another lesson to both retailers and pet owners that it is important to ask questions of the brand of food you feed your pets. You can learn more about those questions here. I am well aware of many who think that I’m being unreasonable when asking the questions I ask, or pushing for changes in regard to food safety and nutrition adequacy testing – but the reason why I do it is because things like this are PREVENTABLE. Sure, implementing nutritional adequacy testing is inconvienent if you’re a manufacturer – but it’s worse when pets get sick or die because you didn’t implement that testing. As a retailer it’s inconvenient to have to constantly reach out to pet food companies – but it’s worse when a pet experiences a problem because I didn’t do my homework. It’s clear that many companies do not check all the boxes, but I can do my best to support companies that are doing their best to improve. I can also educate my clients and customers on who does and does not have certain safety/nutritional adequacy measures in place. I can also tell them who refuses to answer questions!

Simply said, knowing what quality control measures a manufacturer has or does not have can make a world of difference. While we don’t know if this recall will be expanded to other lots, or even brands – it is not out of the realm of possibility. For example, if Midwestern truly did have one batch of a contaminated ingredient such as corn, and does have proper quality control measures in place (e.g. proper cleaning of machinery and storage containers to prevent cross contamination) then other products may not be affected. If they do not have adequate measures in place (or failed to follow them) it is possible other products will be affected.

In either case, the question still remains: how did the contaminated food end up in the marketplace to begin with? Was it because they were not inbound testing raw ingredients, or outbound testing the final product or both? We’ll have to wait and see.

Original Recalled Products: Date accessed: 11 January 2021 https://www.fda.gov/animal-veterinary/outbreaks-and-advisories/fda-alert-certain-lots-sportmix-pet-food-recalled-potentially-fatal-levels-aflatoxin

Second Recall (January 11, 2021) Date accessed: 11 January 2021 https://www.fda.gov/animal-veterinary/outbreaks-and-advisories/fda-alert-certain-lots-sportmix-pet-food-recalled-potentially-fatal-levels-aflatoxin

Date code example: Date accessed 11 January 2021 https://www.fda.gov/animal-veterinary/outbreaks-and-advisories/fda-alert-certain-lots-sportmix-pet-food-recalled-potentially-fatal-levels-aflatoxin

Recalled Pet Food: Aflatoxin

Must Read: Aflatoxin Pet Food Recalls

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The recall of SportMix dog and cat foods may impact you even if you’re not feeding the food being recalled.

UPDATE: JANUARY 25, 2021

The FDA released an update which indicated the recall has expanded internationally. Further, based on the number of reported deaths and illnesses as of this date this is likely the largest documented aflatoxin recall within the pet industry.

UPDATE: JANUARY 11, 2021

The FDA released an update on the original recall announcement adding over 1,000 lots of pet food manufactured by Midwestern pet. Affected foods were made in their Oklahoma facility. More than seventy deaths have been reported with an additional 80+ pets ill.

This recall indicates there are some clear quality control issues within Midwestern Pet’s manufacturing operations. As foreshadowed in the original article below, it likely meant that they were not inbound testing their ingredients for safety and adequacy. Midwestern was likely not outbound testing their final product for safety and nutritional adequacy either. The recall expansion supports this and we can expect the number of reports of ill pets to increase, as well as further expansion of this recall.

 

ORIGINAL ARTICLE: JANUARY 1, 2021

Recently a recall of SportMix dog and cat foods due to ‘potentially fatal levels of aflatoxin’ was announced by the FDA & Midwestern Pet Foods. SportMix is manufactured by Midwestern Pet Foods who also makes well-known brands Earthborn, ProPac, Venture, Wholesomes, CanineX and most recently their ancient grain food Unrefined. The first FDA update indicated 28 dogs reported dead, and at least 8 more ill, with 70+ ill and 80+ dead as of the second announcement. It’s likely the FDA announcements will result in more reported cases.

If you are feeding SportMix, you can check the most recent FDA announcement for lot and date codes to see if your food has been recalled. If your pet is ill, be sure to contact your veterinarian right away. You can learn more about filing a Pet Food Complaint with the FDA here: Report A Complaint.

The recall was prompted when the Missouri Department of Agriculture tested multiple SportMix products which contained very high levels of aflatoxin. Currently, the Missouri Department of Agriculture and the FDA are investigating the incident to determine how and why the foods contained such high levels of aflatoxin.

 

What Is Aflatoxin?

Aflatoxin is produced by a mold Aspergillus flavus. Aflatoxin is dangerous at high levels, although low levels exist in common foods we and pets eat. These foods include nuts and grains (including ancient grains!) such as peanuts, and corn. In pet food, the most common culprit is corn, however numerous recalls have been announced over the years for a variety of human and pet products.

The FDA states that pets are more at risk of aflatoxin poisoning because they do not eat a varied diet like humans do. In other words, the cumulative effect of eating food with already high levels of aflatoxin makes the situation worse.

 

What symptoms should I look for?

The FDA States:

“Pets with aflatoxin poisoning may experience symptoms such as sluggishness, loss of appetite, vomiting, jaundice (yellowish tint to the eyes, gums or skin due to liver damage), and/or diarrhea. In some cases, this toxicity can cause long-term liver issues and/or death. Some pets suffer liver damage without showing any symptoms. Pet owners whose pets have been eating the recalled products should contact their veterinarians, especially if they are showing signs of illness.”

 

Why this recall should concern you:

Aflatoxin at dangerously high levels in pet food is preventable from a manufacturing standpoint. If a manufacturer is testing their inbound ingredients and outbound testing their final product, dangerously high levels of aflatoxin should never make it to the marketplace. The fact that it has been found in 9 different lots of pet food is concerning and raises several questions:

  • Was Midwestern inbound testing their raw ingredients to ensure that they were safe? In this case, it is likely that the ingredient containing the aflatoxin was corn.
    • Note: The past year there were agricultural reports indicating high levels of aflatoxin in some crops, meaning that if Midwestern was purchasing from these regions they should have been testing for aflatoxin, and other contaminants more frequently.
  • Was Midwestern outbound testing their final products to ensure that they were safe and nutritionally adequate?
  • What types of quality control does Midwestern have in place to prevent problems like this from occurring?
  • What steps does Midwestern take to clean machinery and storage containers in an effort to prevent cross contamination to other products made in the same facility?
  • What other products were made in this facility during and after the recalled product was made?
  • Does Midwestern hold a sample of each lot of food produced so that it may be tested if issues arise such as this?

 

Another Lesson?

The recall of SportMix dog and cat foods is another lesson to both retailers and pet owners that it is important to ask questions of the brand of food you feed your pets. You can learn more about those questions here. I am well aware of many who think that I’m being unreasonable when asking the questions I ask, or pushing for changes in regard to food safety and nutrition adequacy testing – but the reason why I do it is because things like this are PREVENTABLE. Sure, implementing nutritional adequacy testing is inconvienent if you’re a manufacturer – but it’s worse when pets get sick or die because you didn’t implement that testing.  As a retailer it’s inconvenient to have to constantly reach out to pet food companies – but it’s worse when a pet experiences a problem because I didn’t do my homework. It’s clear that many companies do not check all the boxes, but I can do my best to support companies that are doing their best to improve. I can also educate my clients and customers on who does and does not have certain safety/nutritional adequacy measures in place. I can also tell them who refuses to answer questions!

Simply said, knowing what quality control measures a manufacturer has or does not have can make a world of difference. While we don’t know if this recall will be expanded to other lots, or even brands – it is not out of the realm of possibility. For example, if Midwestern truly did have one batch of a contaminated ingredient such as corn, and does have proper quality control measures in place (e.g. proper cleaning of machinery and storage containers to prevent cross contamination) then other products may not be affected. If they do not have adequate measures in place (or failed to follow them) it is possible other products will be affected.

In either case, the question still remains: how did the contaminated food end up in the marketplace to begin with? Was it because they were not inbound testing raw ingredients, or outbound testing the final product or both?  We’ll have to wait and see.[vc_single_image image=”4225″ img_size=”large”]Original Recalled Products: Date accessed: 11 January 2021 https://www.fda.gov/animal-veterinary/outbreaks-and-advisories/fda-alert-certain-lots-sportmix-pet-food-recalled-potentially-fatal-levels-aflatoxin[vc_single_image image=”4226″ img_size=”large”]Second Recall (January 11, 2021) Date accessed: 11 January 2021 https://www.fda.gov/animal-veterinary/outbreaks-and-advisories/fda-alert-certain-lots-sportmix-pet-food-recalled-potentially-fatal-levels-aflatoxin[vc_single_image image=”4227″ img_size=”large”]Date code example: Date accessed 11 January 2021 https://www.fda.gov/animal-veterinary/outbreaks-and-advisories/fda-alert-certain-lots-sportmix-pet-food-recalled-potentially-fatal-levels-aflatoxinAbout the Author

Nicole is the founder & owner of award winning NorthPoint Pets & Company, in Connecticut. She is also the Founder & CEO of Undogmatic Inc. Her undergraduate and graduate education includes biology, chemistry, business and nutrition. She has worked in the pharmaceutical industry on multiple R&D projects and has had the privilege to learn from leading international figures in the human and pet health industry. She regularly lectures at national conferences, including federal, state, and municipal K9 events. Her current research involves identifying pathogenic risk factors and transmission among raw fed pets through a comprehensive worldwide survey.

www.northpointpets.com

 

www.undogmaticinc.com

Why You Can’t Rely on the Guaranteed Analysis of Pet Food

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Pet owners, veterinarians and retailers often rely on the guaranteed analysis (GA) of pet foods to help determine if the food provides adequate nutrition and to assess quality. Is this a good way to evaluate foods? The GA provides percentages – but does it tell us anything about the grams of protein, fat or other amount of other nutrients like calcium?

The short answer is no. The long answer is more concerning because the percentages listed on the GA are listed in terms of minimums and maximum which really just means that the GA provides an estimate of 4 main nutrients – protein, fat, moisture and crude fiber (not total fiber) which is misleading at best. It doesn’t even tell you the amount of animal or plant-based protein. In fact, a carefully crafted GA can make some of the worst pet foods look better than they are and be used as a tool to charge a high price tag despite low quality. Some GA’s will provide more information, but those values are usually optional and equally deceptive.

So how are pet owners and others supposed to evaluate pet food if the GA doesn’t provide the whole picture? The answer is: as a consumer or pet food retailer you have to ask questions.

What does the Guaranteed Analysis Provide?

We’ve established that the GA doesn’t tell you anything about the actual content of the food, but why is that? For example, looking at the GA of ‘Kibble A’ stating 24% protein and ‘Canned Food B’ stating 8.5% protein (table 1) – which food has a higher protein per serving? If you take the time to either do the nutrition math or contact the company for answers you’ll find that kibble A has 6.64 grams of protein per 100 calories and Canned Food B has 6.78 grams of protein per 100 calories (table 2).

Are you surprised to learn that the wet food has higher protein despite the large difference in percentage in protein? So are most pet owners, retailers and even some veterinarians. This is why advice to feed foods under or over a certain fat and protein percentage is severely flawed. It becomes even more problematic if you contact the company only to determine that they are unable to provide you with a full nutrient analysis of their food which would more accurately describe protein, fat and carbohydrate levels, but also vitamins and minerals.

Guaranteed Anylasis Comparison:
Guaranteed Analysis Kibble A Canned Food B
Crude Protein % 24% Min. 8.5% Min.
Crude Fat % 14% Min. 5.5% Min.
Crude Fiber % 5% Max. 1.5% Max.
Moisture % 10% Max. 78% Max.
Calories/Cup 378 451

Table 1

Nutrients in Grams

(per 100 calories)

 Kibble A Canned Food B
Crude Protein 6.62 grams 6.78 grams
Crude Fat 3.86 grams 4.39 grams
Crude Fiber 1.38 grams 1.2 grams

Table 2

Looking at these tables you’ll see that even though the canned food has a lower percentage of protein and fat, it is higher in grams of protein and fat per 100/calories.

For crude fiber, this is percentage is not representative of the total fiber within the diet. In fact, this is a small portion of the total dietary fiber. Don’t believe me? A 2019 FDA report shows that Total Dietary Fiber (TDF) can be as much as 3-4 times higher than the crude fiber listed on the GA. So is crude fiber on the GA misleading? You bet!

What about the minimums (min.) and maximums (max.) listed on food labels?

Even more confusing is that you’ll often see ‘min’ or ‘max’ following protein, fat, fiber or moisture – meaning that the value could be higher or lower than the number you actually see. This number could actually vary quite a bit, which also means that the calorie content of said food could also vary widely from what is listed on the label. This also means that our example above is also a guestimate – at best. This is why asking for the ‘typical nutrient analysis’ is so important!

 

Understanding Moisture’s Role in Pet Food

To put this into context, you may have heard that protein should be below a certain percent value for growing puppies, for pets with kidney disease or for some dogs with behavioral issues. Or, you may have been told to find a food with a low percentage of fat for pets with pancreatitis or liver disease. The fact is that the percentage of protein or fat tells you nothing about the actual grams of protein that is within the food.

Remember when I said that a canned food with 8.5% protein can have more protein than a dry food with 24%? This is simply because the water content makes canned foods appear lower in protein, fat or other nutrients because water makes up a greater proportion of the food. Canned foods can be comprised of 70-80% moisture where dry foods typically sit around 10%. Said differently, if you adjust the moisture level of any pet food you can shift the percentages of protein, fat and fiber significantly while the grams of those nutrients stay the same.

 

A Bit About Protein

The percentage of protein or the grams of protein still does not tell you if the protein is able to be used by your pet. There are two distinct types of protein: plant, and animal. Proteins are made up of amino acids, think of these as building blocks. Amino acids are used for countless processes within the body and are necessary for life. They can be broken down into two main categories: essential and non-essential.

The body is able to make non-essential amino acids itself, but it MUST obtain essential amino acids from the diet. Plant-based foods typically lack or have inadequate levels of essential amino acids and therefore simply replacing animal protein with plant-based protein is not an even trade. Given the cost of animal protein, pet food companies will commonly formulate foods with higher plant-based levels of protein and supplement essential amino acids either with complementary animal sources or with the addition of a supplement.

This is one of the reasons why poorly formulated plant-based diets (especially with a lack of testing) for cats and dogs could be so detrimental. Therefore, if a pet food doesn’t have adequate levels of essential amino acids then it can lead to deficiencies and serious health problems. Additionally, some non-essential amino acids may become conditionally-essential in the case of certain diseases – an example would be taurine in dilated cardiomyopathy (DCM).

Label Update

What the above example shows is that the nutrition label is in need of a serious update. We now see that the GA based on percentages is a flawed model leading to a lot of misconceptions which are arguably detrimental to the pet. The GA also allows pet food companies to engage in deceptive marketing practices. A better option would be to present nutrition information in grams and milligrams for easy comparison – similar to the format of Table 2. Better yet, if companies made a full nutrition analysis (such as amino acids, fatty acids, vitamins and minerals) of their food readily available (e.g. on the company website) for consumers and veterinarians then the public would be better able to make educated decisions for their pet’s needs.

Owners, veterinarians and retailers need to ask all manufacturers for detailed information regarding the nutrient content of their formulas as well as the digestibility of the nutrients contained within it. Without evaluating these two factors there is no true way to know what the quality of the food is, regardless of how pretty the packaging is, how good the claims sound or what the company tells you. Proprietary is not an excuse for not providing these numbers either since anyone can send out a food for nutrient analysis and digestibility testing.

While these conversations take time for all parties, they are necessary in order to improve the pet industry. Pets are ultimately paying the price of untested pet food we we’ve seen in the Hill’s Vitamin D recalls, aflatoxin recalls and the DCM scare. The point is that if companies were doing their due diligence, testing these foods appropriately, each of these incidents could have been prevented.

Summary

In summary, the GA only provides scant information at best, as it supplies the estimated percentage (proportion of the food) of protein, fat, moisture and insoluble fiber. And as we learned above – it does not quantify the grams of protein, fat or carbohydrates in the food – or provide insight into the levels of vitamins or minerals. Pet food companies should be conducting full nutrient analysis of all of their formulas in order to ensure their food meets minimum nutrient requirements for the pet, but also to provide you with detailed to nutritional information so that you can make educated decisions based on your pet’s individual needs. 

About the Author: Nicole Cammack

Nicole is the founder & owner of award winning NorthPoint Pets & Company, in Connecticut. She is also the Founder & CEO of Undogmatic Inc. Her undergraduate and graduate education includes biology, chemistry, business and nutrition. She has worked in the pharmaceutical industry on multiple R&D projects and has had the privilege to learn from leading international figures in the human and pet health industry. She regularly lectures at national conferences, including federal, state, and municipal K9 events. Her current research involves identifying pathogenic risk factors and transmission among raw fed pets through a comprehensive worldwide survey.

www.northpointpets.com

 

www.undogmaticinc.com

Raw Feeding Veterinary Society

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There is a dedicated team of veterinarians that advocate for the safe, responsible feeding of fresh, raw food for dogs and cats. These vets and other professionals are members of the Raw Feeding Veterinary Society (RFVS). Nicci is also a member of this organization as well and you can learn more about the RFVS here: https://rfvs.info/about-us/

Hold the Kefir!

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Kefir has gained recent popularity for pets, but is it all it’s cracked up to be? Science says it’s iffy. The reasoning behind that is that the most common commercial kefir products either did not have the bacterial species it claimed to have, did not have adequate population of those bacteria or the products were mislabeled. Some products even had spelling errors on their packaging!

The most concerning of all was that the website and packaging of many of these products made a wide range of health claims, none of which are supported by the companion animal literature. This doesn’t mean that feeding kefir to your pets is bad per se, but it DOES mean we need to hold pet food companies responsible to safe manufacturing and food handling practices!

https://academic.oup.com/jas/article-abstract/98/9/skaa301/5904066?redirectedFrom=fulltext

One Health Initiative

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One Health is an approach that recognizes that the health of people is closely connected to the health of animals and our shared environment. 

 

The World is changing, COVID has accelerated that change in countless ways. I believe that the unprecedented collaboration between disciplines and scientists from all over the world will be looked at as one of the most incredible feats in our modern world.  My hope is that this collaboration (and open access to scientific literature) continues and inspires other professionals to integrate their practices and their knowledge to work together to improve the lives of humans, animals and the environment. In fact, there is something called the One Health Initiative which aims to do just that.

So, what does this mean for us and our pets? What does it mean for nutrition? The reality is that there are numerous research gaps when it comes to nutrition, and even more when it comes to companion animal nutrition. The environment and how we interact with it also has a significant impact on the health of all living things. Much of the research we rely on for canine and feline supplementation, or management of disease is rooted in human research.

Many medical and nutrition professionals have recognized these significant gaps in human and animal medicine and nutrition. Livestock nutrition is arguably the most advanced of all nutrition sciences, followed by human nutrition, and it is frustrating to see the lack of knowledge sharing & collaboration between those and companion animal fields. This is a significant issue because it leaves treatment gaps for canines and felines such as cognitive dysfunction, allergies, gastrointestinal issues, diabetes, heart disease and more.

The One Health Initiative has provided individuals in many disciplines to collaborate and advance multiple fields of science to study and advance knowledge of zoonotic diseases, antimicrobial resistance, food safety and security and environmental factors. We look forward to providing updates and perspective on this initiative in the future.

The One Health Initiative provides opportunity for collaboration between veterinary and human physicians and researchers to advance both fields.

Source: https://onehealthinitiative.com/about/[vc_single_image image=”3888″ img_size=”600×427″ onclick=”custom_link” link=”https://onehealthinitiative.com/about/”]

I was feeding Performatrin: Now what do I do?

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‘House-brand’ or just marketing?

Large chain stores and online retailers such as Pet Valu, Chewy, Pet Smart, Costco and Petco have their own ‘in-house’ brands of dog food to help build customer loyalty. In reality all these ‘house brands’ are essentially a mimic on top selling pet foods under their private label or “house brand”. Their product is a literal copycat of top-selling foods in the marketplace and does not provide anything more superior to what is available to your local pet store. Sales associates are trained to direct consumers to their house brand because they make more money by selling you their brand.

If you were a Pet Valu customer and was persuaded to purchase their ‘exclusive’ line of food, Performatrin you may be finding yourself in a bit of a pickle seeing as how all US Pet Valu stores are closing. The silver lining is that you may be able to find a suitable or even better replacement for Performatrin while also helping support your local economy. Please, before jumping to Chewy, PetSmart, Petco or Amazon – visit your local pet retailer. You’ll be surprised to see a plethora of innovative and unique products, often for competitive prices.

At first taste, an exclusive line of food from an upscale retailer may appear to have everything you would want in a pet food – quality ingredients made by a small company with a passion for pets. Now with the announcement of Pet Value shutting all stores in the US in the midst of the COVID 19 pandemic, all of the appealing aspects of an exclusive food are no longer so appetizing. In fact, lines that are exclusive only to one chain, or store are usually known as ‘private label’. In short, most private label brands, despite marketing claims, are not all they’re made out to be. In fact, most do not even analyze their final formulations or products to verify they are complete and balanced!

What is private label?

Private label isn’t always a dirty word – but it can be in several contexts. While there are lot of examples, I’ll try and break it down simply. For example, private label could mean the following:

  • A generic formulation of food that exists as several brands, all with differing packaging. However, the ingredient labels and guaranteed analysis will typically read the same.
  • A proprietary formulation that is generally made by a large pet food manufacturer (who also makes several other brands), but packaged solely for one customer, or set of customers.

The reality is that there are only a handful of dog food manufacturing facilities in the U.S. This means that multiple, privately-owned brands of food can be manufactured under the same roof, often with the same ingredient sourcing. This is because ‘pooling’ of ingredients results in reduced costs. Other aspects to consider are cost of the facility, machinery, staffing as well as safety and quality certifications. There are several brands that own their own facilities, but that also doesn’t automatically translate to a superior product. Many high-quality products are manufactured in both situations – as a consumer you have to know what questions to ask to determine which products those are.

Why are private label brands problematic?

Private label brands can be problematic as a consumer because if the retailer who had exclusivity to that product closes their doors (e.g. Pet Valu), it leaves you without an avenue to continue getting your pets food. In addition, these private label brands may market themselves as transparent, when in reality they are very good at hiding pertinent information regarding the food formulation, adequacy testing and sourcing. This leaves you, the consumer, woefully unaware of potential issues – or risking not being able to contact the actual company or manufacturer if a problem arises.

Transparency?

Aside from barriers to purchasing these foods (e.g. if a retailer goes out of business), these brands also come with some potential risks – such as lack of nutritional adequacy or validation. As of the date of this article, none of the brands mentioned below were able to provide us with a full 3rd party nutritional analysis or digestibility study.

Don’t believe me? Keep reading and we’ll look at some of the more common “house-brands” and see if you can find them at another retailer.

  • Pet Valu: Performatrin (although with their closing, it wouldn’t be unusual to find it offered on Amazon)
  • Chewy.com: American Journey
  • PetSmart: Authority
  • Petco: WholeHearted
  • Amazon: Wag
  • Tractor Supply: 4Health
  • Costco: Nature’s Domain (Kirkland)

How do I find a transparent brand?

While small businesses love your loyalty, it is unfair for them to force loyalty by persuading you to purchase a product you can only get at one location, or chain. As a consumer it is always beneficial to purchase products that are available elsewhere in case the situation should arise. That said, there are numerous quality brands that are ‘independent only’ which are vastly different than the shade of a private label because these brands tend to be more transparent, and accessible.

‘Independent only’ (local neighborhood pet store) brands are typically companies with adequate product development teams, more transparency behind the product and have greater brand stability. As a consumer, it gives you a real company to contact in the event of a problem, or if you have a question. Whereas a private label may leave you with the impression the retailer is responsible for the product – misleading on all fronts.

Personally, as a retailer, I would not put my name on something as ‘my own’ if I did not have nutritional adequacy and digestibility testing done on the final product. Leaving the formulation and validation of pet foods to those qualified to do so is something consumers and retailers should both be holding brands accountable to. The pet food market already has a low barrier to entry, with one of the largest problems being that anyone can formulate pet food and sell it in todays market – even without credentials.  It’s also good to ensure that all brands have policies and procedures that require all products be held from distribution until they are confirmed to be free from contaminants and pathogens (e.g. melamine, salmonella etc.)

What can I switch to?

The good news is that there are numerous high-quality brands on the market today that you can easily switch your pet to regardless of sensitivities, preferences, age, or any other factor. The sobering point for you is likely the fact that you’ve been paying top dollar for a brand that is very similar, if not identical to other easily accessible products. If you feed as if you’ve been misled, it’s because you have.

Your local independent retailers are ready and willing to help you find a suitable or even better-quality replacement. However, in the meantime, I encourage you to do your own homework by reaching out to pet food companies and asking questions about who their food is formulated by and in what facility it is made in. This may help to broaden your horizons for pet food options. If you’d like to know more about the ‘right’ questions to ask, and what typical answers may mean (or not mean) click here: 5 Ways Pet Owners Can Improve Pet Food.

Curious to switch? Let us know what you were feeding, and we will happily identify an equivalent or better food when you stop by.