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Modern pet food marketing creates more confusion than clarity for consumers.

Influencer Approved, Science Denied: Navigating the Pet Industry’s Marketing Maze

October 9, 2025/ Nicole R. Cammack

Petfood trends are driven by marketing, not science. Learn how to cut through the noise and choose products that actually support your pet’s health.

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https://www.northpointpets.com/wp-content/uploads/2025/03/lifestyle-person-creating-content-with-their-pet.jpg 5180 7767 Nicole R. Cammack https://northpointpets.com/wp-content/uploads/2022/08/NPP_nav_color-1-300x94.png Nicole R. Cammack2025-10-09 16:58:022025-10-10 13:57:55Influencer Approved, Science Denied: Navigating the Pet Industry’s Marketing Maze
Canines & Cocktails October 2, 6–7PM at NorthPoint Pets, Cheshire CT with Dr. James St. Clair, DVM & CEO

Free Event!!!

October 1, 2025/ NorthPoint Pets

Join us October 2nd at NorthPoint Pets for Canines & Cocktails with Dr. James St. Clair. Free event, no reservation required, limited spots, and free goodie bags while supplies last.

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https://www.northpointpets.com/wp-content/uploads/2025/09/Cocktails-4-e1759251021177.png 1388 1545 NorthPoint Pets https://northpointpets.com/wp-content/uploads/2022/08/NPP_nav_color-1-300x94.png NorthPoint Pets2025-10-01 16:48:452025-10-02 19:06:54Free Event!!!
Dr. James St. Clair, veterinarian at Meriden Animal Hospital, examining a small dog with a vet tech during a checkup.

Can’t Make It to Canines & Cocktails?

September 30, 2025/ NorthPoint Pets

Can’t make it to Canines & Cocktails? Meet Dr. James St. Clair, a local Meriden veterinarian dedicated to canine health, rehab, and supplements.

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https://www.northpointpets.com/wp-content/uploads/2025/09/Meriden-Animal-Hospital-2-36-scaled.png 1920 2560 NorthPoint Pets https://northpointpets.com/wp-content/uploads/2022/08/NPP_nav_color-1-300x94.png NorthPoint Pets2025-09-30 18:01:342025-09-30 18:15:17Can’t Make It to Canines & Cocktails?
NorthPoint Pets Storefront Anniversary Event in Cheshire, CT

NorthPoint Pets Anniversary Celebration

September 17, 2025/ NorthPoint Pets

Join us on Saturday, Sept 27 from 9–5 as we celebrate our Anniversary with one-day sales, free goodie bags, and expert pet nutrition support. A day to give back to our customers!

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https://www.northpointpets.com/wp-content/uploads/2025/09/Store-Front-NPP-e1758121883295.jpg 1170 1440 NorthPoint Pets https://northpointpets.com/wp-content/uploads/2022/08/NPP_nav_color-1-300x94.png NorthPoint Pets2025-09-17 16:22:562025-09-18 20:50:56NorthPoint Pets Anniversary Celebration
premium dog food myths

Premium Pet Food Myths: What You’re Really Paying For

July 21, 2025/ Nicole R. Cammack

Think expensive always means healthier? Not always. We break down premium pet food myths to help you see what’s real and what’s just marketing hype.

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https://www.northpointpets.com/wp-content/uploads/2025/07/Mini-Blog-5-The-Premium-Price-Tag-Are-You-Buying-Nutrition-or-Just-Marketing.jpg 667 850 Nicole R. Cammack https://northpointpets.com/wp-content/uploads/2022/08/NPP_nav_color-1-300x94.png Nicole R. Cammack2025-07-21 17:14:062025-07-23 19:42:12Premium Pet Food Myths: What You’re Really Paying For
NorthPoint Pets team members discussing pet care in the store before expansion

How Our Expansion Helps You (and Your Pets)

July 9, 2025/ NorthPoint Pets

Big things are happening at NorthPoint. This expansion isn’t just about square footage—it’s about giving you and your pet more space to learn, connect, and thrive.

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https://www.northpointpets.com/wp-content/uploads/2025/06/Blog-How-our-expansion-helps-you-and-your-pets.png 667 850 NorthPoint Pets https://northpointpets.com/wp-content/uploads/2022/08/NPP_nav_color-1-300x94.png NorthPoint Pets2025-07-09 08:38:552025-07-21 17:22:41How Our Expansion Helps You (and Your Pets)
science-backed pet nutrition vs. marketing hype

Is Your Pet’s Food Backed by Science or Just Marketing?

June 9, 2025/ Nicole R. Cammack

Is your pet’s food backed by real science or just marketing? We’ll help you see how research often gets overlooked and what it means for your pet’s health.

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https://www.northpointpets.com/wp-content/uploads/2025/05/Mini-Blog-4-Blog-Is-Your-Pets-Food-Backed-by-Science-or-Just-Marketing.svg 0 0 Nicole R. Cammack https://northpointpets.com/wp-content/uploads/2022/08/NPP_nav_color-1-300x94.png Nicole R. Cammack2025-06-09 18:07:372025-07-09 18:13:02Is Your Pet’s Food Backed by Science or Just Marketing?
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dog outdoor health

Take Your Dog Outside!

November 23, 2022
Taking your dog outside is more than a bathroom break. It's vital to their health and happiness.
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https://www.northpointpets.com/wp-content/uploads/2022/11/Beau-with-Football-Edited-e1699548294462.jpg 976 1920 Jenna Harrison https://northpointpets.com/wp-content/uploads/2022/08/NPP_nav_color-1-300x94.png Jenna Harrison2022-11-23 13:20:392023-11-13 14:51:08Take Your Dog Outside!

Boost Your Pet’s Immunity: A Quick Guide to Natural Supplements

November 23, 2022
Discover the impact of the right supplements, from medicinal mushrooms to omega-3 fatty acids, on your pet's immune health and overall well-being.
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https://www.northpointpets.com/wp-content/uploads/2022/11/DR4A8807-scaled-e1709567067974.jpeg 1902 1706 Jenna Harrison https://northpointpets.com/wp-content/uploads/2022/08/NPP_nav_color-1-300x94.png Jenna Harrison2022-11-23 13:19:422024-03-18 15:47:26Boost Your Pet’s Immunity: A Quick Guide to Natural Supplements
Pet Thanksgiving Food Tips

What Can My Pet Eat on Thanksgiving Day?

November 10, 2022
Discover pet Thanksgiving food tips for a safe and joyful celebration with your pets. Learn what to avoid and what's safe.
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https://www.northpointpets.com/wp-content/uploads/2022/11/pexels-zen-chung-5745225-scaled-2.jpg 1707 2560 Morgan Laudano https://northpointpets.com/wp-content/uploads/2022/08/NPP_nav_color-1-300x94.png Morgan Laudano2022-11-10 18:50:592023-10-24 15:01:55What Can My Pet Eat on Thanksgiving Day?

Golden Paste: How and What For?

November 9, 2022
Have you heard of “Golden Paste”? It's a healthy and easily…
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https://www.northpointpets.com/wp-content/uploads/2022/11/Edited-closeup-of-tumeric-powder-spice-on-a-spoon-2022-09-16-09-11-18-utc-1.jpg 1281 1920 Abbie Montonye https://northpointpets.com/wp-content/uploads/2022/08/NPP_nav_color-1-300x94.png Abbie Montonye2022-11-09 14:00:492023-05-10 14:16:39Golden Paste: How and What For?

The Perks of Pumpkin for Pets

November 1, 2022
Pumpkin is a commonly recommended supplement for dogs and cats for everything from loose stool to constipation to an occasional bowl topper or a regular supplement. But what is it about pumpkin that makes it so great for your pet? Let’s find out what makes this sweet treat a favorite among vets and nutritionists! 
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https://www.northpointpets.com/wp-content/uploads/2021/11/nature-dog-pumpkin-puppy-doggy-dog-lover-pumpkins-dog-portrait-mans-best-friends-dog-outside_t20_omzA08.jpg 973 1460 Nicole R. Cammack https://northpointpets.com/wp-content/uploads/2022/08/NPP_nav_color-1-300x94.png Nicole R. Cammack2022-11-01 09:00:192023-05-10 14:19:33The Perks of Pumpkin for Pets

Is Your Pet’s Healthy Food Being Served in a Toxic Bowl?

November 1, 2022
Pet Parents are spending a great deal of time and money to ensure…
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https://www.northpointpets.com/wp-content/uploads/2020/09/Mine-Pet-Platter-Beau.jpg 1256 1152 Carol Smeja https://northpointpets.com/wp-content/uploads/2022/08/NPP_nav_color-1-300x94.png Carol Smeja2022-11-01 01:00:522023-05-10 14:20:45Is Your Pet’s Healthy Food Being Served in a Toxic Bowl?

Choosing a Shampoo: Options Tailored for Your Dog’s Coat

October 25, 2022
Which One is Best for Your Pet? Your dog's skin and coat condition…
Read more
https://www.northpointpets.com/wp-content/uploads/2022/10/Photo-Oct-24-2022-1-27-24-PM-scaled-1.jpg 2560 2387 Jenna Harrison https://northpointpets.com/wp-content/uploads/2022/08/NPP_nav_color-1-300x94.png Jenna Harrison2022-10-25 02:09:322023-05-08 23:19:21Choosing a Shampoo: Options Tailored for Your Dog’s Coat
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About NorthPoint Pets

At NorthPoint Pets we pride ourselves on research based pet nutrition with an individual approach, dedicated to finding an appropriate solution for every pet. We’re trying to help your pets stay happier, and healthier, longer. Four Paws at a time.

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Nail Trims
(Dogs, Cats & Small Animals)

Tuesdays & Thursdays: 3–6 PM
Sundays: 10 AM – 2 PM

$12 nail trims. Add $5 for grinding or ear cleaning.
Cash Only

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