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Nicole R. Cammack
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Nicole R. Cammack2025-05-28 19:38:232025-05-29 01:12:45Why We’re Expanding: A Note From Nicci
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Nicole R. Cammack
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Nicole R. Cammack2025-05-28 19:38:232025-05-29 01:12:45Why We’re Expanding: A Note From Nicci“My Dog Was Sick, So I Made a Pet Food Brand” – The Industry’s Most Misleading Marketing Gimmick
When pet food marketing leans on emotional stories, science often gets left behind. Learn how to see through the noise and choose the best nutrition for your pet.
The Truth Behind Pet Influencer Endorsements
Influencer hype and fancy labels don’t equal better pet food. Learn how to see past the marketing and choose what truly benefits your pet’s health.

The Pet Food Trend Cycle: When Marketing Overrides Nutrition
Think your pet’s food is cutting-edge? It might just be clever marketing. Uncover the truth behind pet food myths and trends.
Is Your Pet’s Food Truly Innovative or Just Expensive Hype?
The label looks new. The buzzwords are louder. But the food? It’s mostly the same. Behind every “reformulated” recipe is often a marketing strategy—not a nutritional breakthrough. Here’s how to tell the difference—and why it matters for your pet’s health.

Think Twice Before Putting a Dirty Collar on Your Clean Dog
We all know the feeling, your pup is fresh out of the bath, smelling amazing, looking fluffy, and ready for all the snuggles. But before you grab that collar and clip it back on, stop for a second. If that dirty collar hasn’t been cleaned recently, you might be undoing all your hard work.

Avian Flu and Your Pets: What Every Pet Parent Should Know
Is your pet at risk of avian flu? Learn how to keep them safe and healthy today!

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Must Read: Aflatoxin Pet Food Recalls
/ Nicole R. CammackThe recall of SportMix dog and cat foods may impact you even if you’re not feeding the food being …
Must Read: Aflatoxin Pet Food Recalls
/ Nicole R. CammackThe recall of SportMix dog and cat foods may impact you even if you’re not feeding the food being …
Why You Can’t Rely on the Guaranteed Analysis of Pet Food
/ Nicole R. CammackPet owners, veterinarians and retailers often rely on the guaranteed analysis (GA) of pet foods to help determine if …
Raw Feeding Veterinary Society
/ Nicole R. CammackThere is a dedicated team of veterinarians that advocate for the safe, responsible feeding of fresh, raw food for …
Little Known Fact:
/ NorthPoint PetsDo you let your pet kiss your face? We’re guilty! But we’ve heard some say this could be dangerous. …
Cats Domesticated Themselves: Of course they did!
/ NorthPoint PetsThough everyone might not agree on cats’ perfection, felines are among the most popular pets in the world today, …
Science of ‘Sense’ – how does your pet see the world?
/ NorthPoint PetsThere has always been debate about how and what dogs and cats can see. The reality? Dogs & cats …