NPP Journal

Premium Pet Food Myths: What You’re Really Paying For

July 21, 2025/ Nicole R. Cammack

Think expensive always means healthier? Not always. We break down premium pet food myths to help you see what’s real and what’s just marketing hype.

NorthPoint Pets team members discussing pet care in the store before expansion

How Our Expansion Helps You (and Your Pets)

July 9, 2025/ NorthPoint Pets

Big things are happening at NorthPoint. This expansion isn’t just about square footage—it’s about giving you and your pet more space to learn, connect, and thrive.

Is Your Pet’s Food Backed by Science or Just Marketing?

June 9, 2025/ Nicole R. Cammack

Is your pet’s food backed by real science or just marketing? We’ll help you see how research often gets overlooked and what it means for your pet’s health.

Construction underway on NorthPoint Pets' new expansion in Cheshire, CT.

NorthPoint Pets Expansion: What You Need to Know

June 4, 2025/ NorthPoint Pets

The NorthPoint Pets expansion brings more space, more services, and the same trusted team. Here’s what to expect and when we’re opening.

The NorthPoint Pets team standing together during the NorthPoint Pets expansion in Cheshire, CT

Why We’re Expanding: A Note From Nicci

May 28, 2025/ Nicole R. Cammack

We’re expanding, not just to get bigger, but to build something better. NorthPoint Pets is tripling in size to offer more services, more support, and the same honest, science-driven care.

“My Dog Was Sick, So I Made a Pet Food Brand” – The Industry’s Most Misleading Marketing Gimmick

May 8, 2025/ Nicole R. Cammack

When pet food marketing leans on emotional stories, science often gets left behind. Learn how to see through the noise and choose the best nutrition for your pet.

The Truth Behind Pet Influencer Endorsements

May 1, 2025/ Nicole R. Cammack

Influencer hype and fancy labels don’t equal better pet food. Learn how to see past the marketing and choose what truly benefits your pet’s health.

Ten Things You Need to Know About EEE Virus & Your Pets

October 9, 2019

Here's what you need to know about mosquitos in order to protect your pets from Triple E and more.

How to Improve the Quality of Dry Food

June 17, 2019

We recommend a variety of supplements for varying reasons, however the most common reason is to improve upon a kibble. Here are some of our favorite tips for improving the health of your pet on dry food:

The Evolution of Pet Food: From Table Scraps to Extruded Kibble

June 17, 2019

In this article, we will take a look at the evolution of pet food, from the invention of the dog biscuit to the extrusion process of making kibble and the current trend of individualized nutrition.

Tips for Choosing the Best Pet Food Options

June 17, 2019

Choose the best pet food for a healthier diet. Understand labels and avoid deception for optimal nutrition.

Why Dogs and Cats Eat Grass: Understanding Your Pet’s Natural Behavior and Health Needs

May 2, 2019

Many people believe that pets eating grass are a sign of an upset stomach, but this is usually not the case. In fact, it's perfectly natural and healthy for dogs and cats to eat grass.

Tick-Borne Diseases: Types, Symptoms, and Prevention

April 29, 2019

Ticks can transmit a number of harmful diseases to both pets and humans. It's crucial for pet owners to be aware of the signs and symptoms of tick-borne diseases.

How to Make Your New Cat Feel at Home: A Beginner’s Guide

April 29, 2019

Welcoming a new cat or kitten into your home is an exciting time, but it's important to make the transition as smooth as possible for your furry friend. Follow these tips to help your cat adjust and thrive in their new environment.

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