The Truth Behind Pet Influencer Endorsements
Influencer hype and fancy labels don’t equal better pet food. Learn how to see past the marketing and choose what truly benefits your pet’s health.

The Pet Food Trend Cycle: When Marketing Overrides Nutrition
Think your pet’s food is cutting-edge? It might just be clever marketing. Uncover the truth behind pet food myths and trends.
The Truth About Purines & Your Dog’s Bladder Health
Bladder stones are painful—but often preventable. Know which dogs are at risk, what foods to avoid, and how to help your pup thrive.
Is Your Pet’s Food Truly Innovative or Just Expensive Hype?
The label looks new. The buzzwords are louder. But the food? It’s mostly the same. Behind every “reformulated” recipe is often a marketing strategy—not a nutritional breakthrough. Here’s how to tell the difference—and why it matters for your pet’s health.

Calm Canines: Exclusive Shopping Hours for Reactive Pets at Northpoint Pets & Co.
Shopping shouldn’t be stressful. Calm Canines is our new after-hours experience for reactive or anxious dogs who need space, quiet, and care.

Think Twice Before Putting a Dirty Collar on Your Clean Dog
We all know the feeling, your pup is fresh out of the bath, smelling amazing, looking fluffy, and ready for all the snuggles. But before you grab that collar and clip it back on, stop for a second. If that dirty collar hasn’t been cleaned recently, you might be undoing all your hard work.

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NorthPoint Pets is consistently recognized for excellence



Organotherapy
/ Jenna HarrisonIf you haven’t heard of organotherapy, you’re not alone. This ancient therapy is defined as the practice of using …
Uncovering the Hidden Signs of Arthritis in Cats
/ Jenna HarrisonCats are notorious for hiding their discomfort very well, so it’s important to be aware of subtle changes in …
How to Pick the Best Food for Your Pet
/ Nicole R. CammackEver wonder how to help determine what food is best for your pets? Packaging and marketing can make it difficult to make choices. Did you ever wish for a guide to help you evaluate the quality and nutrition of products available? Good news! We did just that. Read on…
Q & A Session with Mercedes
/ NorthPoint PetsLearn more about our family member, Mercedes! she explains what brought her to NorthPoint Pets, recommends her favorite pet products, introduces us to her pets, and more!
Be Proactive for Your Pet’s Joints
/ Jenna HarrisonJoint health is a topic most pet owners don’t think about until their dog or cat has begun showing signs of pain or stiffness.
The truth is, once you start to notice signs that your pet is uncomfortable, the damage has already been done to the joint. It will take time (and a larger expense) to rebuild cartilage and try to reduce inflammation. Just like with planting a tree, the perfect time to start addressing joint health is yesterday. The second best time is today.
Enhance Your Pet’s Diet with Rotational Feeding
/ Nicole R. CammackVarying your pet’s diet – also known as “rotational feeding” – not only keeps your pet from becoming bored with his food but also may have significant health benefits. Believe it or not, many processed foods like kibble or canned foods may not actually be 100% complete and balanced – even if the packaging says it is.
Green-Lipped Mussels: A Natural Way to Improve Joint Health in Pets
/ Jenna HarrisonGreen-lipped mussels (GLMs) are perhaps nature’s best whole food source of nutrients to boost your pet’s joint health and mobility. They are shellfish sourced just off the coast of New Zealand, easily identified by the bright green stripe on the lip of the shell. While they offer a long list of benefits for your pet’s whole body health, they shine in their ability to relieve joint pain and stiffness.