Is Your Pet’s Food Truly Innovative or Just Expensive Hype?
The label looks new. The buzzwords are louder. But the food? It’s mostly the same. Behind every “reformulated” recipe is often a marketing strategy—not a nutritional breakthrough. Here’s how to tell the difference—and why it matters for your pet’s health.

Calm Canines: Exclusive Shopping Hours for Reactive Pets at Northpoint Pets & Co.
Shopping shouldn’t be stressful. Calm Canines is our new after-hours experience for reactive or anxious dogs who need space, quiet, and care.

Influencer Approved, Science Denied: Navigating the Pet Industry’s Marketing Maze
Petfood trends are driven by marketing, not science. Learn how to cut through the noise and choose products that actually support your pet’s health.

Think Twice Before Putting a Dirty Collar on Your Clean Dog
We all know the feeling, your pup is fresh out of the bath, smelling amazing, looking fluffy, and ready for all the snuggles. But before you grab that collar and clip it back on, stop for a second. If that dirty collar hasn’t been cleaned recently, you might be undoing all your hard work.

Meet the Team: Q&A with Camille
Meet Camille—you’ll find her keeping the store stocked, helping customers, and diving into all things pet nutrition. She shares her must-have pet products, her journey to NPP, and, of course, stories about her pup, Harley Quinn!

Meet the Team: Q & A with Jill
Meet Jill—You’ll usually find her at the front,helping customers, learning from the team, and, of course, loving on all the dogs. She shares her favorite pet products, introduces us to her pups, and more!"

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Avian Flu and Your Pets: What Every Pet Parent Should Know
/ Nicole R. CammackIs your pet at risk of avian flu? Learn how to keep them safe and healthy today!
H5N1 in Cats: A Closer Look at What We Know and Don’t Know
/ Nicole R. CammackH5N1 avian influenza in cats has raised questions about raw pet food safety. Get the facts and protect your pet’s health.
Important Update: Our Decision Regarding Raw Milk Products
/ Nicole R. CammackWe’ve discontinued raw milk to protect your pet’s health. Learn how this change supports their safety.
Combating Pet Obesity: Diet Changes That Make a Difference
/ Nicole R. CammackSupport your pet’s health by managing obesity with balanced Macronutrients and Micronutrients rich meals.
Dog Food Buying Guide: Look Beyond Price Per Pound
/ Jenna HarrisonFeeding your pet high-quality food isn’t about spending more; it’s about choosing better. Find out how to make smarter pet food choices with our expert-backed tips.
Dog Feeding Guidelines: How to Determine Your Dog’s Activity Level.
/ Jenna HarrisonTransform your dog’s health with effective feeding guidelines tailored to their unique activity level!
Q & A with Ava: My Journey at NorthPoint Pets
/ NorthPoint PetsMy time at NorthPoint Pets has not only helped me learn more about pet health but also improved the well-being of my own pets—especially my picky eater, Chloe!