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Nicole R. Cammack2025-07-21 17:14:062025-07-23 19:42:12Premium Pet Food Myths: What You’re Really Paying For
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Nicole R. Cammack2025-07-21 17:14:062025-07-23 19:42:12Premium Pet Food Myths: What You’re Really Paying ForIs Your Pet’s Food Backed by Science or Just Marketing?
Is your pet’s food backed by real science or just marketing? We’ll help you see how research often gets overlooked and what it means for your pet’s health.

Why We’re Expanding: A Note From Nicci
We’re expanding, not just to get bigger, but to build something better. NorthPoint Pets is tripling in size to offer more services, more support, and the same honest, science-driven care.
“My Dog Was Sick, So I Made a Pet Food Brand” – The Industry’s Most Misleading Marketing Gimmick
When pet food marketing leans on emotional stories, science often gets left behind. Learn how to see through the noise and choose the best nutrition for your pet.
The Truth Behind Pet Influencer Endorsements
Influencer hype and fancy labels don’t equal better pet food. Learn how to see past the marketing and choose what truly benefits your pet’s health.

The Pet Food Trend Cycle: When Marketing Overrides Nutrition
Think your pet’s food is cutting-edge? It might just be clever marketing. Uncover the truth behind pet food myths and trends.
Is Your Pet’s Food Truly Innovative or Just Expensive Hype?
The label looks new. The buzzwords are louder. But the food? It’s mostly the same. Behind every “reformulated” recipe is often a marketing strategy—not a nutritional breakthrough. Here’s how to tell the difference—and why it matters for your pet’s health.

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Reality: The Problem Isn’t China, It’s Us
/ Nicole R. CammackYou walk the aisles of your local pet store, or maybe you shop online – and you notice that your pet’s food, treats and supplements are marked “Made in the USA.” You think that this means it is free from any foreign ingredients, and therefore safe – right? Wrong. In fact, various ingredients can be sourced from anywhere in the world and then assembled (made) in the USA. And, suddenly we see how deceptive that “Made in the USA” claim can be.
‘Voluntary’ Pet Food Recalls are NOT Voluntary
/ NorthPoint PetsA Brief History of Deadly Pet Food Recalls Many pet owners, retailers and veterinarians believe that ‘voluntary’ pet food …
Must Read: Aflatoxin Pet Food Recalls
/ Nicole R. CammackThe recall of SportMix dog and cat foods may impact you even if you’re not feeding the food being …
Must Read: Aflatoxin Pet Food Recalls
/ Nicole R. CammackThe recall of SportMix dog and cat foods may impact you even if you’re not feeding the food being …
Why You Can’t Rely on the Guaranteed Analysis of Pet Food
/ Nicole R. CammackPet owners, veterinarians and retailers often rely on the guaranteed analysis (GA) of pet foods to help determine if …
Raw Feeding Veterinary Society
/ Nicole R. CammackThere is a dedicated team of veterinarians that advocate for the safe, responsible feeding of fresh, raw food for …
Little Known Fact:
/ NorthPoint PetsDo you let your pet kiss your face? We’re guilty! But we’ve heard some say this could be dangerous. …