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NorthPoint Pets2025-06-04 19:51:142025-06-05 16:36:40NorthPoint Pets Expansion: What You Need to Know
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NorthPoint Pets
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NorthPoint Pets2025-06-04 19:51:142025-06-05 16:36:40NorthPoint Pets Expansion: What You Need to Know
Why We’re Expanding: A Note From Nicci
We’re expanding, not just to get bigger, but to build something better. NorthPoint Pets is tripling in size to offer more services, more support, and the same honest, science-driven care.
“My Dog Was Sick, So I Made a Pet Food Brand” – The Industry’s Most Misleading Marketing Gimmick
When pet food marketing leans on emotional stories, science often gets left behind. Learn how to see through the noise and choose the best nutrition for your pet.
The Truth Behind Pet Influencer Endorsements
Influencer hype and fancy labels don’t equal better pet food. Learn how to see past the marketing and choose what truly benefits your pet’s health.

The Pet Food Trend Cycle: When Marketing Overrides Nutrition
Think your pet’s food is cutting-edge? It might just be clever marketing. Uncover the truth behind pet food myths and trends.
The Truth About Purines & Your Dog’s Bladder Health
Bladder stones are painful—but often preventable. Know which dogs are at risk, what foods to avoid, and how to help your pup thrive.
Is Your Pet’s Food Truly Innovative or Just Expensive Hype?
The label looks new. The buzzwords are louder. But the food? It’s mostly the same. Behind every “reformulated” recipe is often a marketing strategy—not a nutritional breakthrough. Here’s how to tell the difference—and why it matters for your pet’s health.

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Feeding your pet greens? Read This.
/ Morgan LaudanoGreens are leafy vegetables such as spinach, kale, romaine lettuce, collard greens, and broccoli. These veggies are great natural sources of fiber, rich in vitamins A, C, and K, calcium, iron, potassium, magnesium, and essential phytonutrients. Phytochemicals within these plants offer benefits when consumed and provide antioxidant purposes as well.
Morgan’s VMX Recap
/ Morgan LaudanoI recently attended the 2023 Veterinary Meeting & Expo (VMX) in Orlando, Fl. and came back with a treasure trove of science and information we can use to help improve the health and wellness of our pets.
Our Top 3 Greens to Add and Why
/ NorthPoint PetsGreen vegetables contain important nutrients and fibers that can help to support the growth of healthy…
The Good, Better, and Best Dental Care for Your Pet
/ Jenna HarrisonYour pet’s dental health is an important piece of their overall health and wellness. Oral disease can be caused…
An ‘FDA Warning Letter’ is not just a ‘Warning’
/ NorthPoint PetsIf you’re just catching up, Midwestern Pet Foods (manufacturer of Earthborn, ProPac, SportMix, CanineX…
Keep Your Pet’s Heart Healthy. Without Changing Their Food
/ Morgan LaudanoWhen your pet is diagnosed with a heart dysfunction or heart disease, you want to take immediate action to …
When a Simple Switch for Hades Meant Big Changes
/ Jenna HarrisonWhen our loyal customer, Brandon shared his “raw story” with us, it was too heartwarming not to share! The …