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Modern pet food marketing creates more confusion than clarity for consumers.

Influencer Approved, Science Denied: Navigating the Pet Industry’s Marketing Maze

October 9, 2025/ Nicole R. Cammack

Petfood trends are driven by marketing, not science. Learn how to cut through the noise and choose products that actually support your pet’s health.

Read more
https://www.northpointpets.com/wp-content/uploads/2025/03/lifestyle-person-creating-content-with-their-pet.jpg 5180 7767 Nicole R. Cammack https://northpointpets.com/wp-content/uploads/2022/08/NPP_nav_color-1-300x94.png Nicole R. Cammack2025-10-09 16:58:022025-10-10 13:57:55Influencer Approved, Science Denied: Navigating the Pet Industry’s Marketing Maze
Canines & Cocktails October 2, 6–7PM at NorthPoint Pets, Cheshire CT with Dr. James St. Clair, DVM & CEO

Free Event!!!

October 1, 2025/ NorthPoint Pets

Join us October 2nd at NorthPoint Pets for Canines & Cocktails with Dr. James St. Clair. Free event, no reservation required, limited spots, and free goodie bags while supplies last.

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https://www.northpointpets.com/wp-content/uploads/2025/09/Cocktails-4-e1759251021177.png 1388 1545 NorthPoint Pets https://northpointpets.com/wp-content/uploads/2022/08/NPP_nav_color-1-300x94.png NorthPoint Pets2025-10-01 16:48:452025-10-02 19:06:54Free Event!!!
Dr. James St. Clair, veterinarian at Meriden Animal Hospital, examining a small dog with a vet tech during a checkup.

Can’t Make It to Canines & Cocktails?

September 30, 2025/ NorthPoint Pets

Can’t make it to Canines & Cocktails? Meet Dr. James St. Clair, a local Meriden veterinarian dedicated to canine health, rehab, and supplements.

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https://www.northpointpets.com/wp-content/uploads/2025/09/Meriden-Animal-Hospital-2-36-scaled.png 1920 2560 NorthPoint Pets https://northpointpets.com/wp-content/uploads/2022/08/NPP_nav_color-1-300x94.png NorthPoint Pets2025-09-30 18:01:342025-09-30 18:15:17Can’t Make It to Canines & Cocktails?
NorthPoint Pets Storefront Anniversary Event in Cheshire, CT

NorthPoint Pets Anniversary Celebration

September 17, 2025/ NorthPoint Pets

Join us on Saturday, Sept 27 from 9–5 as we celebrate our Anniversary with one-day sales, free goodie bags, and expert pet nutrition support. A day to give back to our customers!

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https://www.northpointpets.com/wp-content/uploads/2025/09/Store-Front-NPP-e1758121883295.jpg 1170 1440 NorthPoint Pets https://northpointpets.com/wp-content/uploads/2022/08/NPP_nav_color-1-300x94.png NorthPoint Pets2025-09-17 16:22:562025-09-18 20:50:56NorthPoint Pets Anniversary Celebration
premium dog food myths

Premium Pet Food Myths: What You’re Really Paying For

July 21, 2025/ Nicole R. Cammack

Think expensive always means healthier? Not always. We break down premium pet food myths to help you see what’s real and what’s just marketing hype.

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https://www.northpointpets.com/wp-content/uploads/2025/07/Mini-Blog-5-The-Premium-Price-Tag-Are-You-Buying-Nutrition-or-Just-Marketing.jpg 667 850 Nicole R. Cammack https://northpointpets.com/wp-content/uploads/2022/08/NPP_nav_color-1-300x94.png Nicole R. Cammack2025-07-21 17:14:062025-07-23 19:42:12Premium Pet Food Myths: What You’re Really Paying For
NorthPoint Pets team members discussing pet care in the store before expansion

How Our Expansion Helps You (and Your Pets)

July 9, 2025/ NorthPoint Pets

Big things are happening at NorthPoint. This expansion isn’t just about square footage—it’s about giving you and your pet more space to learn, connect, and thrive.

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https://www.northpointpets.com/wp-content/uploads/2025/06/Blog-How-our-expansion-helps-you-and-your-pets.png 667 850 NorthPoint Pets https://northpointpets.com/wp-content/uploads/2022/08/NPP_nav_color-1-300x94.png NorthPoint Pets2025-07-09 08:38:552025-07-21 17:22:41How Our Expansion Helps You (and Your Pets)
science-backed pet nutrition vs. marketing hype

Is Your Pet’s Food Backed by Science or Just Marketing?

June 9, 2025/ Nicole R. Cammack

Is your pet’s food backed by real science or just marketing? We’ll help you see how research often gets overlooked and what it means for your pet’s health.

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https://www.northpointpets.com/wp-content/uploads/2025/05/Mini-Blog-4-Blog-Is-Your-Pets-Food-Backed-by-Science-or-Just-Marketing.svg 0 0 Nicole R. Cammack https://northpointpets.com/wp-content/uploads/2022/08/NPP_nav_color-1-300x94.png Nicole R. Cammack2025-06-09 18:07:372025-07-09 18:13:02Is Your Pet’s Food Backed by Science or Just Marketing?
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The Impact of Diet on Dog Allergies: What You Need to Know

The Impact of Diet on Dog Allergies: What You Need to Know

June 19, 2023
For everyone whose household is plagued by pet allergies, you know what I’m talking about. Atopic dermatitis or environmental allergies are a lifetime ailment.
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https://www.northpointpets.com/wp-content/uploads/2023/06/Training-On-Leash-3-scaled-e1686749325670.jpg 1516 2547 Stephanie Striar https://northpointpets.com/wp-content/uploads/2022/08/NPP_nav_color-1-300x94.png Stephanie Striar2023-06-19 13:28:322023-06-26 15:36:02The Impact of Diet on Dog Allergies: What You Need to Know

Why Accurately Measuring Your Pet’s Food is Essential

June 7, 2023
Feeding your pet the right amount of food is crucial for their overall health and well-being. Do you feed a “handful” or a “scoop” of dry food?
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https://www.northpointpets.com/wp-content/uploads/2023/05/Edited-Scooping-Kibble-Into-Bowl-1.png 928 1334 Jenna Harrison https://northpointpets.com/wp-content/uploads/2022/08/NPP_nav_color-1-300x94.png Jenna Harrison2023-06-07 15:07:102023-06-22 14:53:37Why Accurately Measuring Your Pet’s Food is Essential
Allergies vs. Sensitivities in pets

Everything You Need to Know About Allergy Tests for Pets

June 7, 2023
Is your dog excessively itchy during specific seasons or after certain meals? Several factors should be considered prior to conducting a dog allergy test.
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https://www.northpointpets.com/wp-content/uploads/2023/06/close-up-of-young-female-with-her-dog-sitting-on-g-2022-01-18-23-38-02-utc-scaled.jpg 1707 2560 Nicole Cammack and Tina Adams https://northpointpets.com/wp-content/uploads/2022/08/NPP_nav_color-1-300x94.png Nicole Cammack and Tina Adams2023-06-07 14:43:032023-07-11 15:17:56Everything You Need to Know About Allergy Tests for Pets
NorthPoint Presentation at local veterinary office

Our First Lunch & Learn at Meriden Animal Hospital

April 24, 2023
We were recently invited to do our first ever presentation at a local veterinary office! We discussed the challenges that pet owners face.
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https://www.northpointpets.com/wp-content/uploads/2023/04/meridananimalhospital-2-scaled-e1682351165140.jpg 1606 1920 Jenna Harrison https://northpointpets.com/wp-content/uploads/2022/08/NPP_nav_color-1-300x94.png Jenna Harrison2023-04-24 16:06:132023-06-26 15:40:56Our First Lunch & Learn at Meriden Animal Hospital

The Little-Known Benefits of Feeding Eggshell Membranes

April 16, 2023
Egg membranes are often overlooked as a potential source of nutrition for pets. However, they contain important nutrients that can benefit your dog's or cat's health. 
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https://www.northpointpets.com/wp-content/uploads/2023/02/WhatsApp-Image-2023-04-10-at-2.16.31-PM-e1684161596986.jpeg 806 1024 NorthPoint Pets https://northpointpets.com/wp-content/uploads/2022/08/NPP_nav_color-1-300x94.png NorthPoint Pets2023-04-16 16:34:562025-04-16 16:25:38The Little-Known Benefits of Feeding Eggshell Membranes

4 Easy Ways to Prepare for the Most Inconvenient Events

April 16, 2023
Not all pet emergencies are life-threatening. Some are simply inconveniences that always seem to happen at 5 p.m. on a Friday when your vet is going home for the weekend.
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https://www.northpointpets.com/wp-content/uploads/2023/03/WhatsApp-Image-2023-04-13-at-10.01.08-AM-e1681394908441.jpeg 880 1600 Jenna Harrison https://northpointpets.com/wp-content/uploads/2022/08/NPP_nav_color-1-300x94.png Jenna Harrison2023-04-16 14:12:372025-04-16 16:26:154 Easy Ways to Prepare for the Most Inconvenient Events

Ward Off Ticks From the Inside Out!

April 12, 2023
Here in New England, fleas and ticks are an almost unavoidable nuisance in the warmer months. However, there are many alternatives to prescription products that work incredibly well. Additionally, there are other (sometimes lesser-known) factors that make your pet a desirable host. Here are some of our best tips for preventing unwanted hitchhikers from the inside-out!
Read more
https://www.northpointpets.com/wp-content/uploads/2023/04/african-american-young-woman-walking-with-dog-2022-01-19-00-15-50-utc-scaled-e1681313634513.jpg 1568 2560 Nicole R. Cammack https://northpointpets.com/wp-content/uploads/2022/08/NPP_nav_color-1-300x94.png Nicole R. Cammack2023-04-12 15:34:462025-04-23 20:31:04Ward Off Ticks From the Inside Out!
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About NorthPoint Pets

At NorthPoint Pets we pride ourselves on research based pet nutrition with an individual approach, dedicated to finding an appropriate solution for every pet. We’re trying to help your pets stay happier, and healthier, longer. Four Paws at a time.

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Events


Nail Trims
(Dogs, Cats & Small Animals)

Tuesdays & Thursdays: 3–6 PM
Sundays: 10 AM – 2 PM

$12 nail trims. Add $5 for grinding or ear cleaning.
Cash Only

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