NPP Journal

Construction underway on NorthPoint Pets' new expansion in Cheshire, CT.

NorthPoint Pets Expansion: What You Need to Know

June 4, 2025/ NorthPoint Pets

The NorthPoint Pets expansion brings more space, more services, and the same trusted team. Here’s what to expect and when we’re opening.

The NorthPoint Pets team standing together during the NorthPoint Pets expansion in Cheshire, CT

Why We’re Expanding: A Note From Nicci

May 28, 2025/ Nicole R. Cammack

We’re expanding, not just to get bigger, but to build something better. NorthPoint Pets is tripling in size to offer more services, more support, and the same honest, science-driven care.

“My Dog Was Sick, So I Made a Pet Food Brand” – The Industry’s Most Misleading Marketing Gimmick

May 8, 2025/ Nicole R. Cammack

When pet food marketing leans on emotional stories, science often gets left behind. Learn how to see through the noise and choose the best nutrition for your pet.

The Truth Behind Pet Influencer Endorsements

May 1, 2025/ Nicole R. Cammack

Influencer hype and fancy labels don’t equal better pet food. Learn how to see past the marketing and choose what truly benefits your pet’s health.

The Pet Food Trend Cycle: When Marketing Overrides Nutrition

April 30, 2025/ Nicole R. Cammack

Think your pet’s food is cutting-edge? It might just be clever marketing. Uncover the truth behind pet food myths and trends.

The Truth About Purines & Your Dog’s Bladder Health

April 22, 2025/ Morgan Laudano

Bladder stones are painful—but often preventable. Know which dogs are at risk, what foods to avoid, and how to help your pup thrive.

Is Your Pet’s Food Truly Innovative or Just Expensive Hype?

April 21, 2025/ Nicole R. Cammack

The label looks new. The buzzwords are louder. But the food? It’s mostly the same. Behind every “reformulated” recipe is often a marketing strategy—not a nutritional breakthrough. Here’s how to tell the difference—and why it matters for your pet’s health.

4 Tips to Repel Fleas and Ticks, Naturally

March 22, 2022

We can’t wait to get outside with warm weather right around the corner. But the warm weather also means ticks, fleas, and other pests are out. When it comes to avoiding ticks, harsh pesticide products may not be best for your pet. Instead, here are our best tips to avoid bringing those pesky hitchhikers home with you.

4 Lessons I Learned from Adopting Two Kittens

March 8, 2022

After our senior cat Timmy passed away in April of 2021, I decided to adopt two female kittens from a local rescue to join our family. That July, we adopted 14 week old Kiwi and Nala. We were only going to adopt one kitten, but the rescue said we had to take both. Of course I couldn’t say no! Caring for these little ones has been quite the trip for me and my family as we all had to adjust to having not one but two tiny fuzzy troublemakers rambling around the house.

The Good, Better, and Best Dental Care for Your Pet

February 15, 2022

Oral disease can be caused by diet, genetics, or poor oral care. Poor dental health can lead to other ailments, which is why pet owners should learn how to care for their pet’s teeth early. As with most ailments, prevention of oral disease is key. Taking preventative steps saves you the time, stress, and money it takes to treat oral disease down the road.

An Exclusive Look At Nicci’s Research On Raw Food Safety

February 1, 2022

What's Nicci up to these days? Nicci was recently featured in…

Looking Back On 2021

January 27, 2022

2021 was an incredible year for our NorthPoint Pets family! Our…

Learn Why Fresh Fruits & Vegetables Are Beneficial For Pets

January 20, 2022

We know fruits and vegetables are essential for our diets, but they are also beneficial for our pets. Fruits and vegetables are nutrient-dense, and the benefits your pets obtain from the fiber, antioxidants, phytonutrients, and vitamins can do wonders for their health.